Register

Market reports

Page Searcher
Territory
Topics
Content type

Austria market offline and fragmented but still developing

9 February, 2017 - Market reports |

Austria
Europe
Market Research
Marketing and Retailing
Market reports

In this ECigIntelligence report into the Austrian market, we find that an estimated 1.41% of the population are vapers. It is a highly fragmented industry, both in product preferences and distribution, and distribution is based on physical sales through vape stores and open system products.

Australia and New Zealand: personal imports lead the field

23 January, 2017 - Market reports |

Australasia
Australia
New Zealand
Marketing and Retailing
Market reports

The sale of e-cigarettes containing nicotine is banned in both Australia and New Zealand. Though there is a grassroots move to change this, both markets are currently led by online imports for personal use.

E-liquid tax having negative impact on Portugal market

9 December, 2016 - Market reports |

Europe
Portugal
Spain
Marketing and Retailing
Market reports

Due to a tax on e-liquids containing nicotine, most e-liquid bought in Portugal is nicotine free. Vapers are then adding nicotine separately to avoid increasing the price. However, a lot of sales are occurring across the border in Spain, which is having a large, negative impact on the Portuguese market.

U.S. vape stores: state and regional location patterns analysed

28 November, 2016 - Market reports |

Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North America
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
United States
Utah
Vermont
Virginia
Washington
Washington D.C.
West Virginia
Wisconsin
Wyoming
Marketing and Retailing
Market reports

In this November 2016 analysis we focused on stores which we believed to be dedicated to vaping, the traditional definition of a vape store. The directories to a large extent are populated with these stores, however we cleaned the data of stores which were clearly tobacconists or other non-specialist stores.

Philippines: small, local suppliers dominate an unregulated market

23 November, 2016 - Market reports |

Asia
Philippines
Market Research
Marketing and Retailing
Market reports

Local e-liquid manufacturers, small vape stores and a culture of cloud chasing dominate a very small e-cig market in the Philippines, where traditional cigarettes are cheap and nearly half of all men smoke. But that could change with the entry of British American Tobacco into the unregulated market.

Greek flag

Greece enjoys return to growth ahead of TPD deadline

23 November, 2016 - Market reports |

Europe
Greece
Market Research
Market reports

In this ECigIntelligence report, we find that two years on from the first period of strong growth, 2016 seems to have been a good year for the Greek e-cigarette market as it has experienced its second “boom”. Although the Tobacco Products Directive (TPD) has been implemented, local producers remain positive – presenting the Greek market as a market with huge potential.

Heat-not-burn products show rise in sales as more launches planned

15 November, 2016 - Market reports |

Asia
Europe
Italy
Japan
Romania
Switzerland
Companies
Market Research
Marketing and Retailing
Technology and Innovation
Market reports

This report is a brief overview of some of the key heated tobacco and hybrid products that are already on the market or are soon to be launched, including data on sales volumes and details of launch plans.

German market expected to grow substantially again in 2017

8 November, 2016 - Market reports |

Europe
Germany
Companies
Market Research
Marketing and Retailing
Market reports

In this market report we look at how the German vaper population has grown by 30% in the past year. This looks set to continue next year, along with the continuing increase in the number of vaper stores. Online sales, meanwhile, are predominately being handled by just a few sites.

UK distribution: vape shops doing well, supermarkets still dominate

5 November, 2016 - Market reports |

England
EU
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Companies
Market Research
Marketing and Retailing
Market reports

In the latest ECigIntelligence report into the UK market, we see that the growth in shop numbers over the past year has been highest in London (97%) and Scotland (105%). The top retailers offer a bigger range of e-cigarette than in other European countries and most of the top-selling e-cig brands sold in supermarkets or convenience stores are owned by tobacco giants.

UK market: vaping on the rise as tank systems take over

4 November, 2016 - Market reports |

England
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Market Research
Marketing and Retailing
Regulation and Legislation
Market reports

The use of e-cigarettes is increasing in the UK and numbers of vapers have risen by 4% over the past year to reach 2.6m in 2016. There has been a major shift over the past two years from pre-filled cartridges to tank system devices,

China: a market with massive potential but unusual challenges

4 November, 2016 - Market reports |

Asia
China
Companies
Market Research
Marketing and Retailing
Market reports

In this report ECigIntelligence takes an in-depth look at the market in China. The world’s most highly populated country is for now a largely untapped potential market for e-cigarettes, despite most of the world’s vaping hardware being manufactured there. The prevalence of smoking among men, the cheapness of traditional cigarettes supplied by a state monopoly industry, and the lack of desire in most smokers to give up all contribute to resistance to switching to electronic devices.

France: mature, competitive market dominated by open systems

3 November, 2016 - Market reports |

Europe
France
Ukraine
Companies
Market Research
Marketing and Retailing
Market reports

In this report ECigIntelligence looks at France, a mature market but one with some interesting times ahead. There is a high rate of competition among vape stores, with one chain of shops going out of business earlier this year. Meanwhile, the tobacconists are lobbying for exclusive rights to the sale of nicotine products.

Italy: price drop helps to triple vaping population

2 November, 2016 - Market reports |

EU
Europe
Italy
Companies
Market Research
Marketing and Retailing
Market reports

In this report ECigIntelligence looks at the state of the market in Italy – a market that is recovering following a crash in 2014. The Italian market is also seeing Big Tobacco firms moving in alongside the smaller local companies.

Ukraine: market recovering from decline, but new legislation looms

26 October, 2016 - Market reports |

Europe
Ukraine
Companies
Market Research
Marketing and Retailing
Market reports

In this report ECigIntelligence takes an in-depth look at the market in Ukraine. The currently unregulated vape market appears to be growing again following the recent political turmoil. However, new rules are under discussion that would put e-cigarettes on the same level as traditional tobacco products.

Russia: market growth as buyers move toward open systems

25 October, 2016 - Market reports |

Europe
Russia
Market Research
Marketing and Retailing
Market reports

ECigIntelligence looks at how the market in Russia is developing, including the growth in popularity of open system devices and the rise of a vaping culture. Our in-depth report provides detailed data on market size, retailing, market trends and pricing.

UK online retail: top brands hold their positions despite low loyalty

24 October, 2016 - Market reports |

England
EU
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Market Research
Marketing and Retailing
Market reports

In this report, ECigIntelligence looks at how leading retailers dominate the UK’s online market for e-cigarette products. While the EU’s Tobacco Products Directive (TPD) is creating uncertainty in the market, we find that consumers don’t seem very loyal to particular Websites or brands.

How top U.S. e-cig brands succeed in traditional channels

27 September, 2016 - Market reports |

Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North America
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
United States
Utah
Vermont
Virginia
Washington
Washington D.C.
West Virginia
Wisconsin
Wyoming
Market Research
Marketing and Retailing
Market reports

ECigIntelligence analyses the seven leading e-cig brands in mainstream U.S. retail, aiming to understand and explain the factors that have led to their success in these channels. How do the best-known brands fare, and how have the market leaders achieved their success?

Report: Netherlands market shrinks but promises stability

1 September, 2016 - Market reports |

EU
Europe
Netherlands
Market Research
Market reports

    Executive summary   Market size is down, but tending to stabilise without further decline or growth in the near future. The number of daily vapers has shrunk; prices are lower too, and companies mentioned the difficulties of adapting to new regulations. The market is based on open system products, sold to experienced vapers […]

Survey reveals importance of location for UK vape shops

10 August, 2016 - Market reports |

England
EU
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Market Research
Market reports

    Introduction   In May 2016, ECigIntelligence carried out a short survey of vape stores in the UK in order to investigate average turnover and product mix through this important channel, and to understand some of the non-quantitative factors behind the growth of the sector.     Methodology   The survey was carried out […]

U.S. vape stores: how the top five chains compare

28 June, 2016 - Market reports |

Florida
Massachusetts
Missouri
North America
North Carolina
Texas
United States
Companies
Marketing and Retailing
Market reports

Our analysis of the top five vape store chains in the U.S. reveals distinct patterns in geographical distribution, and offers some insight into how these chains are evolving against the background of a maturing industry.

Sharp increase in Canadian vaper numbers and sales

27 June, 2016 - Market reports |

Canada
North America
Market Research
Market reports

In this report we look at Canada, a market-oriented, high-tech industrial society in the trillion-dollar class with high living standards. There are no federal laws related to e-cigarettes – despite calls to clarify a confused situation – so they are being regulated on provincial and municipal levels.

Sweden can expect post-TPD e-cig growth

17 June, 2016 - Market reports |

EU
Europe
Sweden
Market Research
Market reports

In this report we look at Sweden, an expanding market where further growth is expected into 2017, helped by the easing of certain aspects of regulation in the country due to implementation of the Tobacco Products Directive.

Norway sees steady e-cig growth despite competition

17 June, 2016 - Market reports |

Europe
Norway
Market Research
Market reports

In this in-depth report we look at Norway, where use of e-cigs seems to have a strong health slant. Snus is highly prevalent in the country and is clearly entrenched competition to e-cigs, potentially meaning the cap on incidence could be lower than that seen in other European countries.

Finland growth thanks to regulatory easing

17 June, 2016 - Market reports |

EU
Europe
Finland
Market Research
Market reports

In this in-depth report we focus on Finland, a market we estimate to be worth roughly US $12 million, around 12% growth from 2014. We expect the market to growth further into 2017, helped by easing of regulation.

Denmark vaper population stalls; light growth expected

15 June, 2016 - Market reports |

Denmark
EU
Europe
Market Research
Market reports

      Executive summary   For 2016 we estimate the Danish market to be roughly US $26 million, a slight decrease from our estimate in 2014, explained mostly by decreased average prices across product categories studied. We expect positive, but small growth into 2017. Our estimate for the vaper population in Denmark in mid-2016 […]

Belgium: growth seen continuing despite online sales ban

10 June, 2016 - Market reports |

Belgium
EU
Europe
Market Research
Market reports

      Executive summary   We estimate the 2016 Belgian market to be worth around €33m. This is up from our 2015 estimate of €27m and puts Belgium’s market size at a similar level to that of Spain and Denmark. We expect further growth through 2016, helped by the loosening of product regulation after the […]

U.S. market size: how we calculated the key numbers

3 June, 2016 - Market reports |

North America
United States
Market Research
Market reports

This methodology accompanies the recent report that reveals closed systems and dual use are widespread in the U.S. market.       Executive summary   The primary source for this market size estimate is a large study conducted in the fourth quarter of 2015. The study is based on a representative sample of the U.S. […]

Hardware top tier: leading U.S. mod and tank brands profiled

27 May, 2016 - Market reports |

North America
United States
Market Research
Market reports

    An Excel spreadsheet with information on a further ten brands accompanies this report and can be downloaded here.     Executive summary   The five leading hardware brands in the U.S. are Aspire, Joyetech, Kangertech, Innokin, and SMOK. Vape shop retailers make an estimated 15% higher profit margin on mod sales compared to […]

Distance sales bans set to transform a €140m online market

20 May, 2016 - Market reports |

Austria
Belgium
Bulgaria
Croatia
EU
Europe
Finland
Hungary
Italy
Latvia
Poland
Portugal
Romania
Slovenia
Spain
Marketing and Retailing
Regulation and Legislation
Market reports

Eleven of the European Union’s 28 member states will ban online e-cigarette sales as part of their implementation of the EU Tobacco Products Directive (TPD). We explore the likely impacts.

Ontario, Quebec dominate Canadian vape store development

19 May, 2016 - Market reports |

Canada
North America
Companies
Marketing and Retailing
Market reports

This article summarises the results of ECigIntelligence’s analysis of 664 vape stores across Canada’s 13 provinces and three territories.

Information was gathered from two online sources and combined and merged into a single directory.

FDA expects many products to disappear as new regime takes effect

19 May, 2016 - Market reports |

North America
United States
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Market reports

The number of products on the U.S. e-cigarette market will contract sharply after the new deeming regulations come into full effect, according to their architect the Food and Drug Administration (FDA) – and its predictions suggest a sudden slowdown in innovation too.

Major changes to Europe’s e-cig sales channels imminent

13 May, 2016 - Market reports |

Austria
Belgium
Bulgaria
Croatia
Czech Republic
Denmark
England
Estonia
EU
Europe
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Latvia
Lithuania
Luxemburg
Malta
Netherlands
Northern Ireland
Poland
Portugal
Romania
Scotland
Slovakia
Slovenia
Spain
Sweden
United Kingdom
Wales
Regulation and Legislation
Market reports

      Introduction From May 20th 2016, e-cig sales channels will be dramatically reduced in some European Union (EU) member states when the Tobacco Products Directive (TPD) comes into force. This includes restrictions on distance sales, the imposition of age verification checks, licensing and registration of retailers, and limitations on retail outlets.     […]

Closed systems and dual use widespread in U.S. market

4 May, 2016 - Market reports |

North America
United States
Market Research
Market reports

  Executive summary   We surveyed more than 2000 vapers in United States, the world’s largest e-cigarette market, to gauge their habits. The vast majority of vapers are dual users. Approximately one third of vapers use e-cigarettes on a daily basis, but daily use is highly dependent on the form factors. The market is equally […]

Spain: slow recovery for retail as TPD implementation nears

20 April, 2016 - Market reports |

EU
Europe
Spain
Market Research
Market reports

    Executive summary Little seems to have changed in the Spanish market since our report in April 2015. The Spanish e-cigarette market is still slowly recovering from the crash experienced throughout 2014. We believe that the market ‘bottomed out’ in 2015, with small positive growth over the past year reported. Similar growth is expected […]

Malaysia prospects not bright with bans on horizon: report

25 March, 2016 - Market reports |

Asia
Malaysia
Regulation and Legislation
Market reports

This report gives an overview of the Malaysian e-cigarette market, which is currently under huge pressure from government regulations. Various data collection methods were used, including online research, phone and face-to-face interviews to estimate the number of e-cig users, market size, distribution channel splits, form factors and price ranges for different product categories. More qualitative analysis was also conducted on Malaysia’s most popular online and offline brands.

Online sales: traffic and engagement for top U.S. sites

26 February, 2016 - Data spreadsheets , Market reports |

North America
United States
Companies
Marketing and Retailing
Data spreadsheets
Market reports

Data for the online e-cig sector in the United States suggests a robust industry, and contrasts strongly with dwindling growth reported in traditional retail channels. Our in-depth report identifies the top vendors and analyses changes in leadership over time; looks at levels and drivers of traffic; and assesses key metrics for consumer engagement with online sellers of e-cigarettes and vapour products.