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Regulatory reports

European retailers face complex rules on in-store marketing

Written by || 20th September 2016 || Regulatory reports , Topic regulatory reports | Marketing and Retailing | Regulation and Legislation | TPD | Europe

ECigIntelligence has taken an in-depth look at the current situation for e-cigarette point of sale advertising in six of the biggest e-cig markets in Europe, offering guidance on what can and can’t be done in-store. It is important to take into account that regulation is still developing in many countries, and enforcement and interpretation by authorities is still to be seen.
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Jon Bruford

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The global e-cigarette market is in an opaque regulatory environment that requires professionals to be on top of industry developments to make informed decisions and optimise their strategy.

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