Free Trial

More results...

Filter by Content types
Filter by Geography

Alerts LATEST ALERTS

  • Estonia Minister calls for stronger enforcement of online nicotine product sales ...
  • Taiwan Reminder that bringing e-cigarettes into the country is illegal ...
  • Spain CNPT calls for neutral packaging and increased prices on e-cigs ...
  • Kuwait Information ministry posts that e-cigs are health hazard to young people ...
  • Kentucky - United States Despite appeal, vape directory law upheld and only authorised products can be sold ...
  • Alabama - United States New laws banning vending machine sales and taxing vape products ...
  • Tennessee New law sets tax framework for vapour products ...
  • Lithuania Proposal approved on tobacco-related product notification fees and other requirements ...
  • Romania Order relating to vape retailer information enters into force ...
  • Taiwan Legislative Yuan discusses enforcement of tobacco act ...
  • Israel Ministry warns against vape products containing synthetic cannabinoid ...
  • Russia Ministry publishes draft law on tobacco and nicotine licensing ...
News analysis

Altria cuts its losses on Juul, accepting a 98% collapse in its $12.8bn investment

Written by || 6th March 2023 || News analysis | Major brands | GeographiesNorth America United States

Altria has confirmed that it has swapped its 35% stake in Juul Labs for heated tobacco intellectual property rights, ending an investment which plummeted in value from $12.8bn to only $250m in just over four years. So far, Juul has never launched a heat-not-burn (HnB) product, despite years of talks on working to develop such a device.

Altria CEO Billy Gifford  said: “We believe exchanging our Juul ownership for intellectual property rights is the appropriate path forward for our business.”

Unlock access

Want the full analysis? Let's talk

We share insights with professionals we’re in contact with. Let us know a bit about your interest.

"*" indicates required fields

Name*
*
This field is for validation purposes and should be left unchanged.

I'm already a subscriber

Antonia Di Lorenzo

Newsdesk editor/EU lead reporter
Antonia is a member of the editorial team and holds a masters degree in Law from the University of Naples Federico II, Italy. She moved in 2013 to London, where she completed a postgraduate course at the London School of Journalism. In the UK, she worked as a news reporter for a financial newswire and a magazine before moving to Barcelona in 2019.

Our Key Benefits

The global e-cigarette market is in an opaque regulatory environment that requires professionals to be on top of industry developments to make informed decisions and optimise their strategy.

ECigIntelligence provides organisations with leading market and regulatory data analysis to anticipate and understand market developments globally and the impact of regulatory changes to the business.

  • Stay informed of any legal and market change in the sector that impacts your organisation
  • Maximise resources by getting market and legal data analysis daily in one place
  • Make smart decisions by understanding how the regulatory and market landscape evolves
  • Anticipate risks in your decisions by monitoring regulatory changes that impact your organization

Want the full analysis? Let's talk

We share insights with professionals we’re in contact with. Let us know a bit about your interest.

"*" indicates required fields

Name*
*
This field is for validation purposes and should be left unchanged.

Sign up to our newsletter

Stay up-to-date with key market trends and regulatory news and receive complimentary data on a regular basis.

"*" indicates required fields

Name*
*
This field is for validation purposes and should be left unchanged.