Business briefing

The business briefing section offers news and updates from around the vapour industry. It focus mainly on companies and brands, global business, technology advancements and more. In addition, our news stories cover individual company updates, including everything from investment news and legal battles to sales revenue changes. It also covers technological and medical innovations taking place around the world.

If you build loyalty, vapers will come, says ad industry

Written by Freddie Dawson || 3rd October 2014 || Business briefing |

          Engagement and loyalty-building with individual consumers will grow increasingly important for e-cigarette brands in Europe, according to industry experts. But will forthcoming regulation allow it to happen in the easiest place – online...

Chinese manufacturer files to list on NASDAQ

Written by Freddie Dawson || 2nd October 2014 || Business briefing |

          Kimree, a Chinese e-cigarette manufacturer, has filed to list on the US NASDAQ stock exchange under the acronym KREE. It plans to raise around $125m in its initial public offering (IPO) but has...

E-cigarette experts at expos unclear but upbeat

Written by Freddie Dawson || 2nd October 2014 || Business briefing |

        Paris and Las Vegas: ECigIntelligence director, Tim Phillips recently chaired the E-cig Vegas: Industry Conference discussion panels where experts debated the current business climate in the sector, the upcoming Food and Drug Administration (FDA)...

Creating a smoking alternative: the inside story of Ploom

Written by ECigIntelligence || 30th September 2014 || Business briefing |

          E-cigarettes and modified-risk tobacco products may change the face of smoking as we know it today. In this article, republished from Tobacco Journal International exclusively for ECigIntelligence readers, Ploom co-founder and chief technology...