Market reports

Our comprehensive full-length market reports provide detailed data and analysis of numerous markets around the world, on every continent. Here you will find consumer surveys as well as reports specifically on TPD notification or retail, as an example. In addition, this section includes market snapshots, a PDF infographic with key market data consolidated. Understand the various factors that impact your business with our in-depth market analysis reports.

Vape store photo gallery: UK

Written by Lorraine Mullaney || 22nd July 2016 || Market reports |

England
Europe
United Kingdom
Marketing and Retailing
Market reports
Our world store of vape stores ends back in the UK. See how e-cig retailers do point of sale, advertising and promotions in store – and on double-decker...

Vape store photo gallery: Portugal

Written by Lorraine Mullaney || 22nd July 2016 || Market reports |

Europe
Portugal
Marketing and Retailing
Market reports
Next to Spain is Portugal. How differently do Portuguese retailers display their products and point of sale? We take a glimpse at a few...

Vape store photo gallery: Spain

Written by Lorraine Mullaney || 22nd July 2016 || Market reports |

Europe
Spain
Marketing and Retailing
Market reports
We head south to see how Spain's e-cigarette retailers lay out their wares. How hot are Spanish vape product displays and point of...

Vape store photo gallery: Russia

Written by Lorraine Mullaney || 22nd July 2016 || Market reports |

Russia
Marketing and Retailing
Market reports
Our global tour of vape stores continues as we take a virtual trip to Russia to view various displays, point of sale and retailers in this massive e-cig...

Vape store photo gallery: Poland

Written by Lorraine Mullaney || 15th July 2016 || Market reports |

Europe
Poland
Marketing and Retailing
Market reports
This photo gallery heads to Eastern Europe to catch a glimpse of Polish vape retailers' point of sale, product display and shop...

Vape store photo gallery: Malaysia

Written by ECigIntelligence || 15th July 2016 || Market reports |

Asia
Malaysia
Marketing and Retailing
Market reports
Our photo gallery gives you a taste of Malaysia's vape stores, point of sale and product displays. Do they do it differently over...

Vape store photo gallery: Italy

Written by Lorraine Mullaney || 15th July 2016 || Market reports |

Europe
Italy
Marketing and Retailing
Market reports
Italy is famous for its style and its vape stores are no exception. Browse through our photo gallery of shop fronts and e-cig...

Trade fair photo gallery: China

Written by Lorraine Mullaney || 15th July 2016 || Market reports |

Asia
China
Marketing and Retailing
Market reports
Take a virtual trip to the Shenzen trade fair to see how the Chinese vape stores lay out their...

Vape store photo gallery: Greece

Written by Lorraine Mullaney || 8th July 2016 || Market reports |

Europe
Greece
Marketing and Retailing
Market reports
These photos give you a glimpse into how Greek retailers promote their e-cig products through instore point of sale and window...

Vape store photo gallery: Belgium

Written by Lorraine Mullaney || 8th July 2016 || Market reports |

Belgium
Europe
Marketing and Retailing
Market reports
A snapshot of how some Belgian e-cig retailers approach point of sale, product and window...

Vape store photo gallery: Bulgaria

Written by Lorraine Mullaney || 8th July 2016 || Market reports |

Bulgaria
Europe
Marketing and Retailing
Market reports
A visual taster of how some of Bulgaria's e-cig retailers do point of sale, product and window...

Vape store photo gallery: France

Written by Lorraine Mullaney || 8th July 2016 || Market reports |

Europe
France
Marketing and Retailing
Market reports
Take a visual tour of some of France’s vape stores and see how French retailers do point of sale, product and window...

U.S. vape stores: how the top five chains compare

Written by Barnaby Page || 28th June 2016 || Market reports |

Florida
Massachusetts
Missouri
North America
North Carolina
Texas
United States
Companies
Marketing and Retailing
Market reports
Our analysis of the top five vape store chains in the U.S. reveals distinct patterns in geographical distribution, and offers some insight into how these chains are evolving against the background of a maturing...

Sharp increase in Canadian vaper numbers and sales

Written by Barnaby Page || 27th June 2016 || Market reports |

Canada
North America
Market Research
Market reports
In this report we look at Canada, a market-oriented, high-tech industrial society in the trillion-dollar class with high living standards. There are no federal laws related to e-cigarettes – despite calls to clarify a confused situation – so...

Sweden can expect post-TPD e-cig growth

Written by Jon Bruford || 17th June 2016 || Market reports |

EU
Europe
Sweden
Market Research
Market reports
In this report we look at Sweden, an expanding market where further growth is expected into 2017, helped by the easing of certain aspects of regulation in the country due to implementation of the Tobacco Products...

Norway sees steady e-cig growth despite competition

Written by Jon Bruford || 17th June 2016 || Market reports |

Europe
Norway
Market Research
Market reports
In this in-depth report we look at Norway, where use of e-cigs seems to have a strong health slant. Snus is highly prevalent in the country and is clearly entrenched competition to e-cigs, potentially meaning the cap on...

Finland growth thanks to regulatory easing

Written by Jon Bruford || 17th June 2016 || Market reports |

EU
Europe
Finland
Market Research
Market reports
In this in-depth report we focus on Finland, a market we estimate to be worth roughly US $12 million, around 12% growth from 2014. We expect the market to growth further into 2017, helped by easing of...

Denmark vaper population stalls; light growth expected

Written by Jon Bruford || 15th June 2016 || Market reports |

Denmark
EU
Europe
Market Research
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for Denmark or the advanced search page.         Executive summary   For 2016 we estimate the Danish market to be roughly US $26...

Belgium: growth seen continuing despite online sales ban

Written by Jon Bruford || 10th June 2016 || Market reports |

Belgium
EU
Europe
Market Research
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for Belgium or the advanced search page.         Executive summary   We estimate the 2016 Belgian market to be worth around €33m. This...

U.S. market size: how we calculated the key numbers

Written by Jon Bruford || 3rd June 2016 || Market reports |

North America
United States
Market Research
Market reports
This methodology accompanies the recent report that reveals closed systems and dual use are widespread in the U.S. market. There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United States or the advanced...

Hardware top tier: leading U.S. mod and tank brands profiled

Written by Jon Bruford || 27th May 2016 || Market reports |

North America
United States
Market Research
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United States or the advanced search page.       An Excel spreadsheet with information on a further ten brands accompanies this report and...

Distance sales bans set to transform a €140m online market

Written by Barnaby Page || 20th May 2016 || Market reports |

Austria
Belgium
Bulgaria
Croatia
EU
Europe
Finland
Hungary
Italy
Latvia
Poland
Portugal
Romania
Slovenia
Spain
Marketing and Retailing
Regulation and Legislation
Market reports
Eleven of the European Union’s 28 member states will ban online e-cigarette sales as part of their implementation of the EU Tobacco Products Directive (TPD). We explore the likely...

Ontario, Quebec dominate Canadian vape store development

Written by Lorraine Mullaney || 19th May 2016 || Market reports |

Canada
North America
Companies
Marketing and Retailing
Market reports
This article summarises the results of ECigIntelligence’s analysis of 664 vape stores across Canada’s 13 provinces and three territories. Information was gathered from two online sources and combined and merged into a single directory....

FDA expects many products to disappear as new regime takes effect

Written by David Attwood || 19th May 2016 || Market reports |

North America
United States
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Market reports
The number of products on the U.S. e-cigarette market will contract sharply after the new deeming regulations come into full effect, according to their architect the Food and Drug Administration (FDA) – and its predictions suggest a sudden...

Major changes to Europe’s e-cig sales channels imminent

Written by Jon Bruford || 13th May 2016 || Market reports |

Austria
Belgium
Bulgaria
Croatia
Czech Republic
Denmark
England
Estonia
EU
Europe
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Latvia
Lithuania
Luxemburg
Malta
Netherlands
Northern Ireland
Poland
Portugal
Romania
Scotland
Slovakia
Slovenia
Spain
Sweden
United Kingdom
Wales
Regulation and Legislation
Market reports
From May 2016, e-cig sales channels will be reduced in some European countries when the Tobacco Products Directive comes into force. This report looks at the details, including restrictions on distance sales, the imposition of age verification checks,...

Closed systems and dual use widespread in U.S. market

Written by Jon Bruford || 4th May 2016 || Market reports |

North America
United States
Market Research
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United States or the advanced search page.       Executive summary   We surveyed more than 2000 vapers in United States, the world’s...

Spain: slow recovery for retail as TPD implementation nears

Written by Jon Bruford || 20th April 2016 || Market reports |

EU
Europe
Spain
Market Research
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for Spain or the advanced search page.         Executive summary Little seems to have changed in the Spanish market since our report in...

Malaysia prospects not bright with bans on horizon: report

Written by Jon Bruford || 25th March 2016 || Market reports |

Asia
Malaysia
Regulation and Legislation
Market reports
This report gives an overview of the Malaysian e-cigarette market, which is currently under huge pressure from government regulations. Various data collection methods were used, including online research, phone and face-to-face interviews to estimate the number of e-cig...

Online sales: traffic and engagement for top U.S. sites

Written by Barnaby Page || 26th February 2016 || Market reports , Pricing trackers |

North America
United States
Companies
Marketing and Retailing
Market reports
Pricing trackers
Data for the online e-cig sector in the United States suggests a robust industry, and contrasts strongly with dwindling growth reported in traditional retail channels. Our in-depth report identifies the top vendors and analyses changes in leadership over...

The Mexican e-cig market: big potential but no large brands

Written by Jon Bruford || 24th February 2016 || Market reports |

Mexico
North America
Market Research
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for Mexico or the advanced search page.       Executive summary   The Mexican market is small, but with good growth potential. Retailing e-cigs requires...

The e-liquid top tier: profiles and analysis of leading U.S. brands

Written by Barnaby Page || 15th February 2016 || Market reports |

California
North America
United States
Companies
Marketing and Retailing
Technology and Innovation
Market reports
ECigIntelligence’s evaluation of the interconnected value chains in the U.S. e-cigarette and vapour markets begins with the overly saturated, intensely competitive, and highly lucrative e-liquid segment. This report takes an overview of 2015 Vape Shop Index findings on...

U.S. manufacturing standards: increasing costs and confidence?

Written by || 9th February 2016 || Market reports |

North America
United States
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United States or the advanced search page.       Executive summary   When the deeming regulation is finalised, current good manufacturing practices (cGMP)...

Report: room for growth in Greek market

Written by Jon Bruford || 24th January 2016 || Market reports |

EU
Europe
Greece
Market Research
Market reports
The report examines the market of electronic cigarettes in the country with the highest tobacco smoking prevalence rate in Europe. The summary of the electronic cigarette market in Greece offers insight into the key metrics: market size, vaping...

Implementing the TPD: how far to the finish line?

Written by Barnaby Page || 31st December 2015 || Market reports |

EU
Europe
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Market reports
As we move into 2016, nearly half of the 28 member states of the European Union (EU) have made little apparent progress in transposing its Tobacco Products Directive (TPD) into their national law – despite the May 2016...

Infographic: how big is Europe’s potential e-cigarette market?

Written by Barnaby Page || 24th December 2015 || Business briefing , Market reports |

Austria
Belgium
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
EU
Europe
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Latvia
Lithuania
Netherlands
Norway
Poland
Portugal
Romania
Slovakia
Slovenia
Spain
Sweden
United Kingdom
Market Research
Marketing and Retailing
Business briefing
Market reports
This new infographic from ECigIntelligence illustrates the large untapped market for vapour products in...

UK online e-liquid product diversity overview and data analysis

Written by Jon Bruford || 22nd December 2015 || Market reports |

Europe
Scotland
United Kingdom
Wales
Marketing and Retailing
Market reports
There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United Kingdom or the advanced search page.   ECigIntelligence’s Dan Irwin-Brown and Nikita Dzhain have compiled a fascinating report detailing the breadth of product available...

UK online e-liquid analysis

Written by Jon Bruford || 1st December 2015 || Market reports |

Europe
Scotland
United Kingdom
Wales
Marketing and Retailing
Market reports
The report provides a comprehensive overview for the e-liquid products that are available in the top ten online vendors in the UK using a sample of over 1400 e-liquid products and more than 140 brands. Insight is given...

Updated: Polish e-cigarette market report and data analysis

Written by Jon Bruford || 1st December 2015 || Market reports |

Europe
Poland
Market Research
Regulation and Legislation
Market reports
ECigIntelligence’s Dan Irwin-Brown brings ECigIntelligence subscribers an updated market report for Poland, analysing the recent drop in e-cig prices. You can also download an Excel spreadsheet with a raft of additional information, including price points for different form...

Market update + data analysis: Germany

Written by Jon Bruford || 20th November 2015 || Market reports |

Europe
Germany
Market Research
Marketing and Retailing
Regulation and Legislation
Market reports
There may be more recent ECigIntelligence reports on this territory. Please visit the home page for Germany or the advanced search page.   ECigIntelligence’s Nikita Dzhain and Dan Irwin-Brown bring you an up-to-date analysis of the underdeveloped German e-cig market, with an invaluable...

Update: Poland market report

Written by Jon Bruford || 20th November 2015 || Market reports |

Europe
Poland
Marketing and Retailing
Regulation and Legislation
Market reports
    There may be more recent ECigIntelligence reports on this territory. Please visit the home page for Poland or the advanced search page.     Executive summary   The Polish e-cigarette market for 2015 is expected to be worth PLN541m (Polish...

Hungary regulatory report: an end to mandatory pharma licensing

Written by Barnaby Page || 13th November 2015 || Market reports , Regulatory reports |

EU
Europe
Hungary
Health
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Market reports
Regulatory reports
Hungary’s transposition of the EU Tobacco Products Directive will do away with the current mandatory pharmaceutical licensing requirement for e-cigarettes – which has resulted in no nicotine-containing products being legal in the country – and allow them to...

In depth + data analysis: c-stores & vape shops in northeast U.S.

Written by Jon Bruford || 13th November 2015 || Market reports |

New Jersey
New York
North America
United States
Market Research
Marketing and Retailing
Market reports
There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United States or the advanced search page.   ECigIntelligence’s Ryan McCrossan reports on the current failure of convenience stores in the northeast U.S. as a...

Market update: Germany

Written by Jon Bruford || 6th November 2015 || Market reports |

Europe
Germany
Market Research
Marketing and Retailing
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for Germany or the advanced search page.     Executive summary   Third-party estimates regarding e-cigarette usage in Germany vary enormously. ECigIntelligence views the German market...

Image gallery: Northeast U.S. Vape stores

Written by Jon Bruford || 1st November 2015 || Market reports |

New Jersey
New York
North America
United States
Market Research
Marketing and Retailing
Market reports
There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United States or the advanced search page.   The images on this page relate to the vape stores chapter in the report In depth: C-stores...

In depth: c-stores & vape shops in the northeast U.S.

Written by Jon Bruford || 1st November 2015 || Market reports |

New Jersey
New York
North America
United States
Market Research
Marketing and Retailing
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United States or the advanced search page.     Executive summary   C-store decline: the significant decline in sales of e-cigs through convenience stores...

E-cig brands sold in the UK’s mainstream retailers

Written by || 30th October 2015 || Market reports |

Scotland
United Kingdom
Wales
Market Research
Marketing and Retailing
Market reports
There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United Kingdom or the advanced search page.     Executive summary   Of the seven big offline brands studied, Blu, E-Lites, and 10 Motives...

The UK e-cigarette market, October 2015

Written by Jon Bruford || 29th October 2015 || Market reports |

Europe
Scotland
United Kingdom
Wales
Market Research
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Market reports
The UK market in 2015 is estimated to be worth around £445million (€619m/$682m), with projected growth of 15% over the next two years. There has been a significant shift to tank, with usage of tanks now at 68%...

Report: UK vape store geographical breakdown and analysis

Written by Jon Bruford || 29th October 2015 || Market reports |

Europe
Scotland
United Kingdom
Wales
Marketing and Retailing
Market reports
  There may be more recent ECigIntelligence reports on this territory. Please visit the home page for the United Kingdom or the advanced search page.   Executive summary   The Northwest region scored the highest on all three metrics: absolute number of...

FDA enforcement on e-cigarette suppliers: risks and strategies

Written by || 23rd September 2015 || Market reports |

North America
United States
Companies
Health
Marketing and Retailing
Regulation and Legislation
Technology and Innovation
Market reports
Executive summary • Introduction • FDA enforcement authority • Development of FDA e-cigarette enforcement • Compliance strategies for the industry • Risk posed by...