Marketing & retailing

Middle East importers defy prohibition in a growing illegal market

Written by ECigIntelligence || 12th March 2018 || Marketing & retailing |

Asia
Bahrain
Israel
Kuwait
Middle East
Qatar
Syria
United Arab Emirates
Marketing and Retailing
Regulation and Legislation
Marketing & retailing
E-cigarette importers and retailers across the Middle East appear to be doing thriving business, despite various prohibitions that have been imposed in countries across the region ...

Have the metal detectors seriously exaggerated the risk?

Written by Marc Beishon || 1st March 2018 || Marketing & retailing |

North America
United States
Public Health and Medicine
Technology and Innovation
Marketing & retailing
A study at a top US university claims to have found “significant amounts of toxic metals, including lead” leaking from some e-cig heating coils and present in the inhaled vapour. But the research may be fatally flawed ...

New product enables legal e-liquid sampling in the US

Written by Daniel Mollenkamp || 23rd February 2018 || Marketing & retailing |

North America
United States
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Marketing & retailing
A US advocacy and consulting group believes it has come up with a product that enables consumers to sample e-liquid and still conform to the US Food and Drug Administration’s (FDA’s) sampling restrictions. The Cating Group launched its...

Study suggests vape shops should link with medical professionals

Written by Freddie Dawson || 13th February 2018 || Marketing & retailing |

England
Europe
United Kingdom
Public Health and Medicine
Marketing & retailing
A new study has found that found that a closer relationship with health professionals could lead to an increase in business – despite both staff and customers not considering smoking cessation as the main role of a vape...

The challenging quest to create a brand that’s the Apple of e-cigs

Written by ECigIntelligence || 14th December 2017 || Marketing & retailing |

Europe
United Kingdom
Companies
Marketing and Retailing
Technology and Innovation
Marketing & retailing
While other electrical items quickly throw up a clear brand leader (whether they’re a better product or not), no “Apple of e-cigs” – rapidly picked up on by tastemakers for its must-have designer appeal – has yet emerged...

Online retailer aims for express e-cig deliveries

Written by Freddie Dawson || 4th December 2017 || Business briefing , Marketing & retailing |

Europe
United Kingdom
Companies
Marketing and Retailing
Business briefing
Marketing & retailing
A new website aiming to break into the British e-cigarette market with express deliveries has reached the halfway point in its crowd-funding round with under a month to go. Clouder – a UK-based third-party online aggregator for vape...

No change ahead in e-cig advertising rules, UK minister tells MPs

Written by Freddie Dawson || 2nd November 2017 || Marketing & retailing |

Europe
United Kingdom
Heated tobacco
Marketing and Retailing
Policy and Politics
Marketing & retailing
The British government will not review permitted formats for e-cigarette advertising any time soon – but it will review the potential toxicity of Heat-not-Burn (HnB) tobacco products, a junior minister told concerned MPs ...

E-liquid and open-system hardware distribution in France

Written by Migle Malinovskyte || 7th July 2017 || Market reports , Marketing & retailing |

Europe
France
Companies
Market Research
Marketing and Retailing
Market reports
Marketing & retailing
French e-liquids make up around 85% of the total French market, according to our recent vape store survey, which gathered responses from 165 store managers throughout April and May 2017. The remaining 15% of the market is shared...

Young people ‘remember e-cig ads better than tobacco advertising’

Written by Freddie Dawson || 30th May 2017 || Marketing & retailing , Regulatory briefing |

North America
United States
Marketing and Retailing
Public Health and Medicine
Marketing & retailing
Regulatory briefing
A new study shows that e-cigarette advertising is more successful at creating brand awareness among young Americans than other tobacco-related advertising, and appears to suggest that light regulation could make e-cig ads a route towards...

Vape store photo gallery: Italy

Written by ECigIntelligence || 1st May 2017 || Marketing & retailing |

Europe
Italy
Marketing and Retailing
Marketing & retailing
Italian vape stores generally make the use of shop windows by means of various promo materials. This works for both chains and individual...

Taking e-cig advertising outdoors

Written by Freddie Dawson || 26th April 2017 || Market reports , Marketing & retailing |

EU
Europe
United Kingdom
Marketing and Retailing
Regulation and Legislation
Market reports
Marketing & retailing
Outdoor advertising is arguably the most important medium left open for e-cigarette companies looking to create brand awareness. But what can it actually do for a company and is it worth it?...

‘Cool and satisfying’ – studies reveal the real reasons why people vape

Written by Daniel Mollenkamp || 13th March 2017 || Business briefing , Marketing & retailing |

North America
United States
Public Health and Medicine
Business briefing
Marketing & retailing
The “social image” of vaping may have overtaken smoking cessation as the most popular reason for using e-cigarettes – which many find more satisfying than smoking. Those are the striking conclusions of two recent studies of the perception...