Marketing & retailing

E-cigarette researchers outraged by charities’ “threatening” letters

Written by Freddie Dawson || 11th October 2016 || Marketing & retailing , Regulatory briefing |

Belgium
EU
Europe
Public Health and Medicine
Marketing & retailing
Regulatory briefing
Scientists and researchers have said that anti-smoking charities are acting like the anti-Communist zealots of the 1950s McCarthy era in trying to keep them away from an international conference on tobacco and nicotine. One public-health expert said: “The...

UK advertising code could allow e-cig brands to make health claims

Written by Freddie Dawson || 6th October 2016 || Marketing & retailing , Regulatory briefing |

Europe
United Kingdom
Companies
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Marketing & retailing
Regulatory briefing
A new UK government body consultation will look at possibilities for new rules on e-cigarette advertising in the UK including whether limited health claims should be permitted for non-medically licensed e-cigs....

JAC Vapour advertising is linked to UK smoking cessation campaign

Written by Freddie Dawson || 4th October 2016 || Business briefing , Marketing & retailing |

Europe
United Kingdom
Companies
Marketing and Retailing
Public Health and Medicine
Regulation and Legislation
Business briefing
Marketing & retailing
Scottish e-cig brand JAC Vapour is looking to take advantage of the growing support for e-cigarettes from Public Health England (PHE) by running an advertising promotion tied in to a national smoking cessation campaign....

Tabloid journalists’ exposure to advertising study leads to hysteria

Written by Freddie Dawson || 14th September 2016 || Marketing & retailing , Regulatory briefing |

Europe
North America
North Carolina
United Kingdom
United States
Marketing and Retailing
Policy and Politics
Public Health and Medicine
Marketing & retailing
Regulatory briefing
A new study investigating young people’s perceptions of vaping and smoking has generated dramatic media headlines in the UK despite the tentative nature of the research...

Brexit: call for UK to reverse ban on e-cig advertising

Written by Freddie Dawson || 1st July 2016 || Marketing & retailing , Regulatory briefing |

EU
Europe
United Kingdom
Companies
Marketing and Retailing
Regulation and Legislation
Marketing & retailing
Regulatory briefing
The Advertising Association in the UK has called for bans on e-cigarette advertising in various media to be lifted, while the Advertising Standards Authority (ASA) found no problem with an advertisement in the recent “Just you and Blu”...

British TV switched off, but Blu’s cattle herder keeps going

Written by Freddie Dawson || 22nd June 2016 || Business briefing , Marketing & retailing |

EU
Europe
North America
United Kingdom
United States
Companies
Marketing and Retailing
Regulation and Legislation
Business briefing
Marketing & retailing
Last month’s e-cigarette commercials on British TV as part of Blu’s “Just you and Blu” campaign will probably prove to be the last ever in the country, but the Imperial Brands subsidiary is continuing with advertising in...

Online age verification: industry-body members no better than others

Written by Freddie Dawson || 29th May 2016 || Marketing & retailing , Regulatory briefing |

North America
United States
Marketing and Retailing
Policy and Politics
Marketing & retailing
Regulatory briefing
Membership in a trade association is no guarantee that online e-cigarette sellers will adopt measures such as warning labels and age verification, according to a new U.S. study, despite industry bodies often arguing that their members lead the...

Studies on youth and advertising rely on already-familiar data

Written by Freddie Dawson || 26th May 2016 || Marketing & retailing , Regulatory briefing |

North America
United States
Marketing and Retailing
Policy and Politics
Public Health and Medicine
Marketing & retailing
Regulatory briefing
Two new studies on the correlation between youth vaping and e-cigarette advertising are likely to be used to support calls for regulation of marketing – but they may add less to the debate than they seem, being based...

State advertising restrictions running into constitutional problems

Written by Freddie Dawson || 25th March 2016 || Marketing & retailing , Regulatory briefing |

California
North America
Oklahoma
Texas
United States
Utah
Washington
Marketing and Retailing
Policy and Politics
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Regulation and Legislation
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Regulatory briefing
Attempts to regulate e-cigarette advertising in some U.S. states are falling foul of constitutional law, a new ECigIntelligence in-depth report...

Researchers developing automated tweet collection tool

Written by Freddie Dawson || 4th March 2016 || Business briefing , Marketing & retailing |

New York
North America
United States
Vermont
Market Research
Public Health and Medicine
Business briefing
Marketing & retailing
A team of U.S. researchers are in the process of creating a system for collecting e-cigarette data from Twitter. The group has set up a series of algorithms that enable a computer program to automatically sort through large...

“Retweeting may be hazardous to public health” – study

Written by Freddie Dawson || 14th February 2016 || Business briefing , Marketing & retailing , Regulatory briefing |

California
North America
Pennsylvania
United States
Companies
Marketing and Retailing
Public Health and Medicine
Business briefing
Marketing & retailing
Regulatory briefing
Public-health authorities should monitor e-cigarette firms on social media more closely to prevent non-vapers being tempted into trying nicotine products, new research...

Do TV commercials persuade young people to try vaping?

Written by Freddie Dawson || 27th January 2016 || Business briefing , Marketing & retailing , Regulatory briefing |

North America
United Kingdom
United States
Marketing and Retailing
Public Health and Medicine
Business briefing
Marketing & retailing
Regulatory briefing
TV ads seen by young people may lead them to start vaping later, researchers claim in a report which is likely to add further fuel to the debate over e-cigarette marketing – a debate where studies that detect...

CDC report on kids and e-cig advertising may be flawed

Written by Freddie Dawson || 12th January 2016 || Marketing & retailing , Regulatory briefing |

North America
United States
Marketing and Retailing
Public Health and Medicine
Marketing & retailing
Regulatory briefing
As the advertising spend of U.S. e-cigarette suppliers escalates, they are continuing to use themes such as independence, rebellion and sex to sell their products – and their advertisements are prompting interest among the many young people who...

CDC ads are aimed at tobacco, not vaping (will anyone notice?)

Written by Freddie Dawson || 31st March 2015 || Marketing & retailing , Regulatory briefing |

North America
United States
Policy and Politics
Public Health and Medicine
Marketing & retailing
Regulatory briefing
A new advertising campaign from the U.S. Centers for Disease Control and Prevention (CDC) has sent shock waves through the e-cigarette sector, with many claiming it demonstrates official bias against the products. But is that a fair reading...

E-cigarette ads could increase smokers’ desire for tobacco

Written by Freddie Dawson || 26th March 2015 || Marketing & retailing , Regulatory briefing |

Europe
North America
Pennsylvania
United States
Marketing and Retailing
Policy and Politics
Public Health and Medicine
Regulation and Legislation
Marketing & retailing
Regulatory briefing
Vaping in TV commercials may increase smokers’ urge to reach for a cigarette and decrease optimism among those that quit tobacco, a new study from the University of Pennsylvania’s Annenberg School for Communication...