Defeat for Gripum as US appeal court backs FDA’s marketing denial order

The early legal success of the vaping company Gripum against the US Food and Drug Administration (FDA) over its marketing denial order (MDO) has given way to a major defeat, with an appellate court concluding the company “simply failed to meet” the agency’s properly applied standards.

According to a 13-page order from the US Court of Appeals for the Seventh Circuit, “In adjudicating Gripum’s application, the FDA hewed to the statutory standard and issued a reasoned marketing denial order. Its determination that Gripum’s products lack a clear benefit to current tobacco users was not arbitrary or unreasonable.”

Read full article
I'm already a subscriber
Author default picture


This article was written by one of ECigIntelligence’s international correspondents. We currently employ more than 40 reporters around the world to cover individual vaping markets. For a full list, please see our Who We Are page.

Our Key Benefits

The global e-cigarette market is in an opaque regulatory environment that requires professionals to be on top of industry developments to make informed decisions and optimise their strategy.

ECigIntelligence provides organisations with leading market and regulatory data analysis to anticipate and understand market developments globally and the impact of regulatory changes to the business.

  • Stay informed of any legal and market change in the sector that impacts your organisation
  • Maximise resources by getting market and legal data analysis daily in one place
  • Make smart decisions by understanding how the regulatory and market landscape evolves
  • Anticipate risks in your decisions by monitoring regulatory changes that impact your organization