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Marketing & retailing

E-cig brands “must be dramatic to stand out at conventions”

Written by || 10th November 2016 || Marketing & retailing , News analysis | Companies | Marketing and Retailing | GeographiesEurope United Kingdom

Companies must work harder to stand out at industry events or face becoming lost in a sea of competition, according to a recent award winner.
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Freddie Dawson

Senior contributing editor
Freddie studied at King’s College, London and City University and worked for publications including The Times, The Malay Mail, PathfinderBuzz and Solar Summary before joining the ECigIntelligence team. He has extensive experience in covering fast-moving consumer goods (FMCG), manufacturing and technological innovation.

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