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Market reports

Spanish focus group highlights lack of brand loyalty among vapers

Written by || 14th June 2017 || Market reports , Topic market reports |

In April 2017, ECigIntelligence conducted a focus group with five Spanish e-cig users. The participants were recruited through a chain of vape shops and using social media. The participants were asked to discuss their e-cig usage habits, their hardware and e-liquids’ preferences, as well as, their purchase channels.
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Migle Malinovskyte

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The global e-cigarette market is in an opaque regulatory environment that requires professionals to be on top of industry developments to make informed decisions and optimise their strategy.

ECigIntelligence provides organisations with leading market and regulatory data analysis to anticipate and understand market developments globally and the impact of regulatory changes to the business.

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