News analysis / North America

BAT records ‘resilient’ H1 performance, remains confident about Vuse Alto PMTA

28th July 2023 | News analysis |

British American Tobacco (BAT)’s vapour brand Vuse was the key driver of the company’s positive performance in the first half of the year. The company also said it remains confident in its Vuse Alto pre-market tobacco product application (PMTA) submission to the US Food and Drug Administration (FDA). “In vapour, Vuse continues to expand its leadership position, driving revenue up » Continue Reading.