England
EU
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Marketing and Retailing
Business briefing
Marketing & retailing
A new ruling by the UK’s advertising complaints body highlights the risks that e-cigarette websites can run if their text is deemed promotional.
A complaint to the Advertising Standards Authority (ASA) challenged 20 separate statements and phrases on the Govype.com site operated by Nicoventures, a British American Tobacco (BAT) subsidiary, for its Vype e-cigarette.
EU
Europe
Scotland
United Kingdom
Companies
Marketing and Retailing
Marketing & retailing
One of the UK’s largest vape store chains is teaming up with Scotland’s second biggest football club to launch a range of e-liquid flavours
Europe
Scotland
United Kingdom
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Marketing & retailing
Regulatory briefing
Scotland’s government is to launch a consultation over plans to regulate advertising and marketing of e-cigarettes more tightly than in the rest of the UK.
Europe
Scotland
United Kingdom
Companies
Marketing and Retailing
Business briefing
Marketing & retailing
A new e-liquid flavour is targeting one of the narrowest niches yet addressed by the e-cigarette industry: fans of the Scottish soft drink Irn-Bru.
Europe
Scotland
United Kingdom
Marketing and Retailing
Policy and Politics
Marketing & retailing
Regulatory briefing
A new study has shown some relation between e-cigarette point-of-sale (POS) advertising and youth uptake of e-cigs. But the authors urge people to not jump to conclusions because of the results.
England
EU
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Marketing and Retailing
Business briefing
Marketing & retailing
Vape stores are helping revitalise Britain’s shopping streets, according to a new report.
England
EU
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Companies
Regulation and Legislation
Marketing & retailing
Regulatory briefing
E-cig firms are upset over a lack of clarity on what might be allowable on websites post UK TPD implementation.