Business briefing / Europe
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Field of dreams - Kevin Howard

If you build loyalty, vapers will come, says ad industry

3rd October 2014 | Business briefing |

EU
Europe
United Kingdom
Marketing and Retailing
Business briefing

          Engagement and loyalty-building with individual consumers will grow increasingly important for e-cigarette brands in Europe, according to industry experts. But will forthcoming regulation allow it to happen in the easiest place – online – or will it force brands to rely on establishing connections with their customers through retail stores? […]

Las Vegas Paris Rick Harrison

E-cigarette experts at expos unclear but upbeat

2nd October 2014 | Business briefing |

EU
Europe
France
Nevada
North America
United States
Regulation and Legislation
Business briefing

        Paris and Las Vegas: ECigIntelligence director, Tim Phillips recently chaired the E-cig Vegas: Industry Conference discussion panels where experts debated the current business climate in the sector, the upcoming Food and Drug Administration (FDA) deeming regulations and the science surrounding e-cigarettes. At Vapexpo in Paris meanwhile, Nick Wenbourne, ECigIntelligence legal and […]

Media release misrepresented researchers’ cancer findings

29th September 2014 | Business briefing , Regulatory briefing |

Canada
Europe
North America
United States
World
Public Health and Medicine
Business briefing
Regulatory briefing

          A science publisher’s own publicity for a research article on e-cigarettes and cancer has been criticised for suggesting conclusions unjustified by the data. For a recent paper in the John Wiley & Sons journal Cancer, entitled “Electronic cigarette use among patients with cancer”, researchers investigated people enrolled in a tobacco […]

UK pharma regulator approves cigarette-like vapour device

12th September 2014 | Business briefing , Regulatory briefing |

Europe
United Kingdom
Companies
Marketing and Retailing
Public Health and Medicine
Regulation and Legislation
Technology and Innovation
Business briefing
Regulatory briefing

Britain’s medicines regulator has issued a product licence for the nicotine inhaler Voke, which will be sold by British American Tobacco’s subsidiary Nicoventures and looks likely to be the closest pharmaceutically-approved competitor to the e-cigarette.

Ban indoor vaping, restrict ads, says World Health Organization

26th August 2014 | Business briefing , Regulatory briefing |

Africa
Asia
Australasia
Europe
North America
South America
World
Marketing and Retailing
Policy and Politics
Public Health and Medicine
Business briefing
Regulatory briefing

The World Health Organization (WHO) looks increasingly likely to recommend stringent restrictions on e-cigarettes, following an internal report which suggests measures including a blanket ban on indoor use and tight controls on advertising.

Blu e-cig could be confused with Zippo lighter, says court

21st August 2014 | Business briefing |

Europe
Germany
North America
United States
Companies
Marketing and Retailing
Business briefing

Zippo Manufacturing, maker of the famous cigarette lighter, has won a round in its worldwide legal dispute over the use of the brand name Blu – also employed by Lorillard for its market-leading e-cigarette.

U.S. tobacco mega-deal leaves Imperial with best-seller Blu

15th July 2014 | Business briefing |

North America
United Kingdom
United States
Companies
Marketing and Retailing
Business briefing

U.S. tobacco giant Lorillard is losing its best-selling e-cigarette brand Blu to British counterpart Imperial Tobacco, as part of a complex four-way deal which sees Reynolds American pay $27bn for Lorillard while Imperial picks up a number of key brands from both.

Consumers shifting to tanks, preferring sweeter flavours

16th June 2014 | Business briefing |

Australasia
Australia
Canada
Europe
North America
United Kingdom
United States
Market Research
Marketing and Retailing
Business briefing

Vapers are switching away from using e-cigarettes as simulators of tobacco smoking and embracing them as a product category in their own right, according to a new market study.

To stock or not to stock? Pharmacists uncertain on e-cigs

16th May 2014 | Business briefing |

Europe
United Kingdom
Marketing and Retailing
Public Health and Medicine
Business briefing

British pharmacies have yet to fully exploit the retail opportunities presented by e-cigarettes, according to a prominent market researcher, although pharmacy professionals themselves disagree vehemently over how to approach e-cigs that aren’t medically licensed.