Our survey of the e-cigarette market in South Korea finds a country with a traditionally high rate of smoking and potential for a small vaping population to grow, despite fairly stringent regulation.
Heat-not-burn could compete with e-cigarettes for consumer attention, but it may also attract new users. What progress has the recent spate of launches made, and what might the future hold?
Executive summary Electronic cigarettes have started to gain popularity after a sharp increase in tobacco taxes. The market of reduced-risk products in Japan seems to be dominated by heated tobacco rather than e-cigarettes, with iQOS leading the market for heated tobacco. Nicotine-containing e-cigarettes require a pharmaceutical licence. However, importing for individual purposes is allowed. The » Continue Reading.
Local e-liquid manufacturers, small vape stores and a culture of cloud chasing dominate a very small e-cig market in the Philippines, where traditional cigarettes are cheap and nearly half of all men smoke. But that could change with the entry of British American Tobacco into the unregulated market.
This report is a brief overview of some of the key heated tobacco and hybrid products that are already on the market or are soon to be launched, including data on sales volumes and details of launch plans.
In this report ECigIntelligence takes an in-depth look at the market in China. The world’s most highly populated country is for now a largely untapped potential market for e-cigarettes, despite most of the world’s vaping hardware being manufactured there. The prevalence of smoking among men, the cheapness of traditional cigarettes supplied by a state monopoly industry, and the lack of desire in most smokers to give up all contribute to resistance to switching to electronic devices.
The e-cigarette market is highly undeveloped in India with an estimated 15,000-50,000 vapers. As the country is developing rapidly, it has the potential to grow but the market is complex and restricted.
This report gives an overview of the Malaysian e-cigarette market, which is currently under huge pressure from government regulations. Various data collection methods were used, including online research, phone and face-to-face interviews to estimate the number of e-cig users, market size, distribution channel splits, form factors and price ranges for different product categories. More qualitative analysis was also conducted on Malaysia’s most popular online and offline brands.
The e-cig industry is driven by rapidly growing consumer demand, splintered by diverse technologies, threatened by regulation, and niggled at by medical doubts. So the team at ECigIntelligence has drafted a SWOT analysis for the industry as a whole.
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