Market reports / Europe

All of our full-length market reports covering Europe can be found on this page. As well as an in-depth overview of the current market in each of our selected European countries, providing data on products, brands and distribution channels in the form of our full market reports, this page includes a number of other types of reports relating to Europe, such as consumer survey reports, TPD notification reports, general market snapshots and more.

CBD in the Czech Republic – a slowly growing vapour market

11th July 2018 | Market reports |

Czech Republic
EU
Europe
Market Research
Marketing and Retailing
Market reports

The CBD e-liquid market in the Czech Republic is currently growing, but more slowly than some others. Our overview of the market finds CBD vaping products are mainly distributed through specialist cannabis-related online stores

CBD e-liquids: UK market report

29th June 2018 | Market reports |

Europe
United Kingdom
Market Research
Marketing and Retailing
Market reports

In our latest look at the United Kingdom and CBD, we find that CBD-containing e-liquid products can be found online, few vape store chains and in some independent vape stores

Sales of e-cigarettes and IQOS through tobacconists in France

27th June 2018 | Market reports |

Europe
France
Market Research
Marketing and Retailing
Retail
Market reports

ECigIntelligence looks at the current offering of vapour products and IQOS in French tobacconists. We conducted telephone interviews with 331 tobacco shops in 12 French regions to get a clear picture of e-cig sales through this channel

CBD e-liquid – a new market on the rise in Germany

11th June 2018 | Market reports |

Europe
Germany
Market Research
Marketing and Retailing
Market reports

The market for cannabidiol (CDB) e-liquid is hotting up in Germany. It’s an emerging industry, so stakeholders are limited and no brand dominates, but new players are moving in as public interest continues to grow

Positive and negative TPD lists: Belgian market report

8th June 2018 | Market reports |

Belgium
Europe
Market Research
Regulation and Legislation
Market reports

In our latest look at the Belgian market, we see that the authorities publish two lists of notified products — one positive, one negative. The majority of notified products in Belgium are e-liquids

Physical stores dominate: Denmark market report

7th June 2018 | Market reports |

Denmark
Europe
Market Research
Marketing and Retailing
Market reports

Two years on from transposing the TPD, we can see physical stores leading Denmark’s e-cigarette retail market. However we believe an increase in availability of e-cigarettes through online vape stores is probable

UK distribution: the complex journey from factory to vape store shelf

4th June 2018 | Market reports |

England
EU
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Market Research
Marketing and Retailing
Retail
Market reports

This report examines the UK’s complicated and fragmented distribution channels for e-cigarette products. Vape stores purchase stock from a range of suppliers and our report looks at their main considerations

A picture of e-cig pricing in the UK

16th May 2018 | Market reports |

England
EU
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Companies
Market Research
Marketing and Retailing
Pricing data
Market reports

ECigIntelligence looks at the pricing and products range in e-liquids and hardware categories across the top five e-cigarette retailer websites in the UK and finds a shift towards advanced hardware products

Nicotine salts still limited: France market report

8th May 2018 | Market reports |

Europe
France
Market Research
Market reports

In our latest look at the French market, we find only three pod brands are available on the top 20 websites selling closed-type systems and only one of those is offering refills containing nicotine salts

CBD in Europe: an overview of an emerging vaping market

24th April 2018 | Market reports |

EU
Europe
France
Germany
Italy
United Kingdom
Health
Market Research
Marketing and Retailing
Market reports

In this report from ECigIntelligence, we look at how CBD may be used as a vapour product, and examine the marketing and pricing of CBD on the leading vaping websites in Europe which offer it

Heated tobacco gaining ground: special market report

17th April 2018 | Market reports |

Asia
EU
Europe
Japan
Heated tobacco
Market Research
Marketing and Retailing
Market reports

In this special report, ECigIntelligence looks at how heated tobacco (heat-not-burn) and hybrid products are gaining ground in the world’s tobacco and vapour market

CBD in France: green shoots of a new market appearing

5th April 2018 | Market reports |

EU
Europe
France
Market Research
Marketing and Retailing
Market reports

Despite some degree of legal uncertainty, a variety of CBD vaping products appeared on the French market in 2017. This report considers what they are, where they can be found, and what factors affect their pricing and availability

Advanced devices dominate Greece: consumer survey

23rd March 2018 | Market reports |

EU
Europe
Greece
Market Research
Marketing and Retailing
Market reports

ECigIntelligence’s latest online survey of the Greek e-cigarette market found advanced devices dominate, with a high proportion of respondents mixing their own e-liquids

Shrunk by regulation, but going steady: Italy market report

15th March 2018 | Market reports |

EU
Europe
Italy
Heated tobacco
Market Research
Marketing and Retailing
Market reports

Our latest report on the state of the e-cigarette market in Italy finds that strict regulation has caused a fall in the size of the market – but not as steep as the fall in vaper numbers, as those still vaping are paying more

UK market report: mainstream retail dominated by tobacco firms

27th February 2018 | Market reports |

England
Europe
Northern Ireland
Scotland
United Kingdom
Wales
Marketing and Retailing
Retail
Market reports

In our latest look at the UK market we see that the distribution share of mainstream retail has remained stable. The channel is dominated by tobacco companies and it is difficult for small companies to access the channel

Online still dominates: Spain market report

21st February 2018 | Market reports |

Europe
Spain
Market Research
Marketing and Retailing
Market reports

In our latest look at the Spanish market, we see that open system products dominate, online remains the most important distribution channel and IQOS is the only Big Tobacco e-cig product currently available

Hardware in Italy: new quarterly online price tracking

6th February 2018 | Market reports |

EU
Europe
Italy
Market Research
Marketing and Retailing
Market reports

ECigIntelligence tracked the online pricing of hardware products on the top five visited e-cigarette websites in Italy. The tracking will be conducted on a quarterly basis and the comparative top line results presented, as here

HnB in France: distribution channels for IQOS

31st January 2018 | Market reports |

EU
Europe
France
Heated tobacco
Market Research
Marketing and Retailing
Market reports

Our report examines the French distribution channels for PMI’s IQOS, currently the only heated tobacco system available in France, along with its associated Heets consumables