Heated tobacco has been booming in Japan since PMI introduced IQOS in 2014. Japan has been a major focus for recent launches of other heated tobacco products, including Glo by BAT and Ploom Tech by JT. This report looks at the marketing conditions established for the industry in Japan, while comparing the three main heated tobacco products which are sold in the country.
Use the code ECIG15OFF to apply the discount on the following available reports:
· Open pods now dominate: France market report
· E-liquids driving revenues: Russia vape store survey
· Nicotine salt e-liquids grow in popularity: US pricing report