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News analysis

IQOS flourishes across Southeast Asia – without PMI’s approval

Written by || 6th February 2018 || News analysis || Companies | Heated tobacco | Marketing and Retailing | Asia Indonesia Japan Malaysia Philippines South Korea Thailand Vietnam

The IQOS heated tobacco system is on sale across Southeast Asia, despite doubts over its legality in a number of countries, and the official disapproval of its maker, Philip Morris International ...

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