Market report: Latin America – current trends and future market perspectives

This report will provide the reader with an updated view of the e-cigarette industry in Latin America. Our aim is to explore key trends and identify future perspectives for each country.

Latin America is a diverse region in terms of culture and has historically faced multiple challenges in terms of economic and political conditions. In this report we offer macroeconomic indicators across the region, an overview of the markets, and regulatory status of the main countries.

Eight countries have been selected for a more detailed analysis (Argentina, Brazil, Chile, Colombia, Costa Rica, Mexico, Paraguay, Peru), and four for which we include a general overview (Ecuador, Panama, Uruguay, Venezuela). The categorisation of the countries was driven by the importance of e-cigarettes and their potential in the listed countries.

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Julian Bobadilla

Market analyst
Julián was born in Bogotá, Colombia, where he obtained his Bachelor’s degree in Business Administration from the Universidad Pontificia Javeriana. He has worked in the financial and oil distribution sectors, mainly in controlling and financial analysis positions. He holds a Global MBA, focused on Sustainable Businesses, from the Bologna Business School in Italy.

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