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Description
Indonesia’s smoking prevalence is among the highest in the world, with 34% of the population smoking – around 57m people. However, the country’s vaping market is also developing to become one of the largest in the world in terms of market size. This report provides a detailed overview of the Indonesian market, covering everything from retail channels and market size to hardware and e-liquids, with a specific focus on flavours.
Reasons to buy
If you are interested in this fast-developing market, then this is the report for you. It will provide you with up-to-date analysis and insight into all aspects of Indonesia’s vaping market, allowing you to plan your business strategy and make the most of what Indonesia has to offer. In addition to information on both the online and offline retail channels, you’ll also gain a deeper understanding of the most popular hardware types and e-liquid formats and flavours currently thriving on the market.
Table of contents
- Executive summary
- Introduction
- Smoking rates
- Vaping market
- Market size and vaping population
- Retail channels
- Hardware
- E-liquid
- Associations
Methodology
We based our market growth model on several factors – online pricing (scraping prices from biggest social media accounts, marketplaces and online retailers), offline pricing (interviews with vape stores throughout Indonesia), current and foreseen regulation in the country, reports from vape associations and other influencing factors such as pandemic, economic situation and international relations with neighbouring countries. We assumed consumption patterns based on product availability online and onsite as well as discussing it with vape store employees.
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