Nicotine-containing e-cigarettes were legalised in Sweden in 2017. Nicotine-free products are currently not regulated.
The right-wing coalition parties which won the 2022 elections have opposed Social Democratic policies and voted against the proposal to ban flavoured vapour products, so in the next four years we should not expect to see proposals aimed at imposing such restrictions.
The Ministry of Finance of the previous government presented a bill to parliament that aims to increase e-liquid excise duties by 1% starting in 2024, but it is not clear whether the new government will pursue it.
This report provides a detailed overview of the current regulatory framework for e-cigarettes and related products in Sweden, covering all policy areas.
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- Sources of further information, for example links to full texts of legislation and contact details for relevant government offices.
Table of contents
- Executive summary
- Sweden: the basics
- National regulatory framework
- Age restrictions
- Product restrictions
- Labelling and packaging
- Obligation to notify
- Retail channel restrictions
- Public usage
- Advertising and marketing
- Case law
- Relevant laws
- Relevant bodies
Our research is completely independent and original. It is conducted by ECigIntelligence’s multilingual legal analysis team, all specialists in this sector, and goes through a rigorous review and editing process before publication. Research draws on multiple sources, including: online and offline resources and data, specialist legal software, our own extensive databases and report archives, interviews with key stakeholders and government officials, and collaboration with local legal firms and on-the-ground professionals in the jurisdictions covered.