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News analysis

RLX blames ‘volatile market’ for what it expects to be a temporary revenue drop

Written by || 7th December 2021 || News analysis | Companies | GeographiesAsia China

RLX Technology saw a drop of 34% in its net revenue for the third quarter of the year but has expressed optimism that this will be a temporary reversal and that recent investments will boost its growth.

The Beijing-based manufacturer of the Relx e-cigarette brand reported a net revenue of RMB1.67bn ($260m) in Q3 2021, down from RMB2.54bn ($400m) in the second quarter. Compared with the third quarter of 2020, the company’s net revenue this year was up by 50%.

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Antonia Di Lorenzo

Assistant news editor/senior reporter
Antonia is a member of the editorial team and holds a masters degree in Law from the University of Naples Federico II, Italy. She moved in 2013 to London, where she completed a postgraduate course at the London School of Journalism. In the UK, she worked as a news reporter for a financial newswire and a magazine before moving to Barcelona in 2019.

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