So IQOS has PMTA approval – but what does that mean in practice?

This report will review the most relevant specific conditions that have been imposed upon IQOS and its heat sticks in the approval of its premarket tobacco application (PMTA) by the US Food and Drug Administration (FDA), and the federal framework that applies to it as a tobacco product.

Restrictions listed in this report are not meant to be exhaustive but an indication, mainly for vaping companies, of how the playing field will like for other reduced-risk tobacco products which will be competing against IQOS in the US market.

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Pablo Cano Trilla

Head of legal analysis
Pablo runs our regulatory analysis team, leading our international, US and EU coverage in regulatory reports and trackers. Pablo holds an LLM with Distinction from the University of Aberdeen, an LLB in law from the Autonomous University of Madrid and a BA in political science from Pompeu Fabra University. Pablo is a qualified attorney, specialised in international law, EU law & politics, and property law.

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