The UAE and Saudi Arabia: a comparison of the e-cigarette market, January 2023

Smoking rates have been continuously dropping in both the United Arab Emirates (UAE) and Saudi Arabia in the last decade, due to increased taxation, government initiatives, and the introduction of alternatives such as vaping.

This report provides an update to our 2021 in-depth comparative research of the vaping industry in Saudi Arabia and the United Arab Emirates (UAE), the two major economies of the Middle East region.

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Table of contents

  1. Executive summary
  2. Introduction
  3. Smoking in the Middle East
  4. The vape market
  5. Market size and vaping population
  6. Retail channels
  7. Hardware
  8. E-liquid
  9. Pricing

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