LATEST ALERTSIn our latest look at the UK market, we find that the e-liquid sector is highly fragmented and a high percentage of the respondents are mixing their own e-liquid. The hardware sector is less fragmented
British American Tobacco (BAT) has announced the launch of its Glo heat-not-burn (HnB) device in Russia, where the device can be bought online and Neosticks consumables will be available in branded stores
Our study of the leading brands on the US online e-liquid market finds prices per ml falling, while bottles are growing larger
The number of Google searches in Japan for topics related to heat-not-burn has rocketed, illustrating how rapidly the new nicotine technology has gained ground in that country
The new trend of shake and vape is taking the French market by storm, with new brands appearing rapidly – particularly a wave of imports from the US and Malaysia
In our latest look at the Italian market, we find sales of e-liquids generate around 45% of revenue. Tobacco and fruits are reported as the most popular flavours, while the e-liquid sector appears dominated by Italian brands
Poland’s Bureau for Chemical Substances has published the first official list of all notified e-cigarette products, providing an insight into the product mix on the Polish market
Our survey of hardware on sale on UK e-cigarette websites finds four brands leading the field – SMOK, Aspire, Innokin and Eleaf – with prices fairly standard across the leading sites
Our survey of the vaping market in Israel finds little optimism among the cluster of small businesses operating in a country where smoking is on the rise again
An ECigIntelligence survey of US vape stores found that while monthly revenues have remained at the same level as they were in 2016, a lower proportion is now generated by the sale of e-liquids, with mods and starter kits showing a significant increase in sales. The survey of 1003 stores, carried out in July and August 2017, found that the » Continue Reading.
Switzerland’s vaping industry is not entirely convinced by statistics for e-cig use published by the Swiss Federal Office of Public Health and the foundation Addiction Suisse
In our latest look at the UK market, we find there are approximately 2.8m vapers, an increase of around 12% since 2015. Most are daily users, and there is a clear preference for open system products
ECigIntelligence’s survey of Italian e-liquid manufacturers finds most are based in the north, around Milan and Turin, while a few take advantage of favourable conditions in neighbouring countries
The effects of taxation on Russia’s e-cig market are likely to include price rises, decreased production of e-liquids with nicotine by larger manufacturers, and growth of the black market
Our investigation of the Slovenian e-cigarette market finds a very small vaping population and a small number of vape stores bound by a highly restrictive regulatory regime
The number of vapers in China appears to have doubled since 2016, while the value of the market has almost tripled in a year, according to research by ECigIntelligence
The EU’s Tobacco Product Directive (TPD) has not yet been fully adopted in Norway. It is anticipated that the sale and manufacture of nicotine containing e-cigarettes and e-liquids will be allowed in the first half of 2018. They are currently banned except for personal import. Online remains the main distribution channel, with foreign online companies having a significant presence.
Our latest survey of the state of the online German e-cig market finds improved websites, more visits – despite a clampdown on advertising – and stability in the top 20 site rankings
The EU’s Tobacco Products Directive (TPD) was transposed in Finland the form of the Tobacco Act, which made Finland one of the EU’s most strictly regulated countries. Market growth of 40% throughout 2016–2017 was mainly determined by increased numbers of vapers (+16%), growth of the share of daily users (30% in 2017 compared with 14% in 2016), plus an overall price increase in most e-cigarette categories.
ECigIntelligence’s survey of 1003 US vape stores finds increased optimism on the street despite revenues being exactly what they were 12 months ago.
Poland is one of the largest e-liquid manufacturing areas in Europe, with manufacturers largely based in designated Special Economic Zones making their own brands as well as others for both home and foreign markets
After a slump in 2014, the Italian e-cigarette market is on the up again with a large and growing number of vape stores operating around the country, dominated by three highly successful chains
in our latest look at the French market, we see that all the studied vape store chains are at least partially using a franchise business model. Our franchising conditions’ analysis revealed the Jwell chain has the most attractive franchise conditions, while Clopinette had the strictest. All the vape stores have an online retail presence; however, their focus is on their physical stores.
China’s domestic market has grown substantially during 2016 and the early part of 2017, with a major increase in the number of vape stores, and large growth in the major online sales platforms.
Our research on Italian e-cig retailers has revealed that the region around Rome is Italy’s most developed vape store market, with more than four times as many vape stores per inhabitant than the lowest-density areas. There may be scope for growth in Milan and Naples, given these cities have around half the vape store density of Rome.
The vape store market is dominated by the leading vape store chains in the northeastern region. Elsewhere, stores are predominantly independently owned/branded. There is very little crossover between the online and vape store distribution channels.
ECigIntelligence examines the leading bricks-and-mortar vape chains in Poland and finds that BAT’s eSmokingWorld leads the way, with more than 800 stores across the country
Our latest in-depth look at the Danish e-cigarette sector finds a market that is growing despite a reduction in the overall vaping population, and where the beneficial effects of the European TPD are being felt
Very small market size but the future outlook is positive.
Highly fragmented in all respects.
There’s a small amount of vapers but numbers are expected to grow as product awareness increases.
After the fall of the market size due the e-liquid tax, it seems both companies and vapers have now adapted to the new regulation. As the market starts to grow again, we find advance modular systems have a high prevalence. With distance sales forbidden, Portugal stores have adapted the same strategy as companies in Belgium and Austria: the catalogue is online but there is no delivery.
Three vape store chains have emerged as the leading brands in Italy, growing by more than 10% in a year, and representing more than a third of all vape stores in the country
The small, so far unregulated Filipino e-cigarette market, dominated by small local players, could benefit from a crackdown on smoking in public – but it could also face a future challenge if vaping itself becomes regulated
Our analysis of notifications under the European Tobacco Products Directive (TPD) provides some indications of the product mix in the Hungarian e-cigarette market
Our survey of the online e-cig market in France finds vape store chains, e-liquid manufacturers and general online retailers all trailing behind the leading specialist sites
ECigIntelligence visited 34 vape stores in Poland’s two largest cities, Warsaw and Krakow, to gauge the market and compare offline prices – and found a striking difference between the two.
The Bulgarian e-cig market is currently worth BGN78m ($47m in 2017), with 200,000 vapers. Almost one in 20 Bulgarians regularly uses e-cigarettes – nearly half because they can vape in places where smoking is banned. The online channel is undeveloped and most sales are offline. However, we believe there is scope for the market to develop further.
There is no “vaping culture” to speak of in Austria, where a small and tightly regulated e-cigarette market is geared entirely to smoking reduction or cessation
Executive summary Canada has an active e-cigarette market despite widespread confusion over the legal status of the products. There are still no federal laws related to e-cigarettes; however, Bill S-5, if approved, will become the first federal law on vapour products, unifying the current diverse regulatory framework, establishing a new approach to vaping products’ manufacturing, » Continue Reading.
Our study of the top five US vape store chains considers how many outlets they have, their geographical distribution, how much they have grown, and how their presence relates to that of smaller chains and independent stores
US vape store owners are suddenly much more confident about investing in their businesses following the recent major changes to federal regulation
In this August 2017 look at the Czech Republic, we find that the relatively mild regulation of e-cigarettes is apparently fuelling further growth in the sector. The Czech e-cigarette market is also geared more towards open systems, with closed systems being mainly available offline. About half of all e-cigarette sales go through online channel.
Before the TPD, around half of Poland’s e-cig sales were made on the Internet. But now, only a few offshore and B2B operations survive.
More than a tenth of Italians trying to give up smoking (10.7%) use e-cigarettes to help them – more than any other cessation aids – but the vast majority use no aid at all
Our latest look at the Florida e-cig market investigates how vape stores are geographically located and how this distribution is related to the geographical concentration of tobacco stores. We also look at how much of a correlation there is between vape store concentration and the demographic characteristics of cities, such as population, education levels and household income. We identified and verified 477 vape stores and acquired a list of 5738 tobacco retail stores.
Figures for product notifications to the Italian health ministry under European TPD regulations enable us to make some interesting observations on the country’s e-cigarette market
In our latest look at the Italian market, we find that online remains an important channel in2017, with a significant increase in traffic over 2016 reflecting increased e-cig usage during this period. The top 10 performers have stable ranking, while the rest sees fluctuation of ranking based on historical data. Italy’s leading online retailers have increased their traffic compared to the French marke,t but still have a less traffic than the UK market.
In this July 2017 report we find that the Serbian e-cigarette market is rather undeveloped, but along with the local industry we expect growth. Electronic cigarettes are only partially regulated, with an advertisement ban and excise duty on e-liquids both with and without nicotine. However, EU accession may bring about new regulation.
We identified 700 vape stores in Germany, but there could well be a further 300, once those without an online presence have been taken into account. This report is accurate representation of the distribution pattern, according to population size and square kilometres. Population size turned out to be the biggest determinant of the number of vape stores. We’ve also identified the five largest vape store chains in Germany, according to the number of points of sale.
Some vape store owners are optimistic despite the restrictions the TPD places on the e-cig industry, according to three new national surveys by ECigIntelligence.
This ECigIntelligence survey took place between April and June 2017. We found there are around 500 specialised vape stores at this moment in Greece, averaging a monthly revenue of around €10,000, of which 70% was reported to come from physical stores. Sales of e-liquid generated around 60% of revenue.
Our latest detailed update on the US online market finds that the leading vaping websites are more than holding their own …
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