TPD

The rise and rise of shake and vape

10th January 2018 - News analysis |

The popularity of shake and vape – adding nicotine shots to nicotine-free e-liquids – is increasing throughout Europe, as detailed in an ECigIntelligence report into the market in Germany

Shake and vape products represent almost third of Italian online market

5th January 2018 - Market reports , Topic market reports |

In our latest look at the Italian market, we find that ready-to-use e-liquids, especially 10ml bottles, are the most common bottle sizes stocked on the top five websites, while 28% of the e-liquid products found at the top five online retailers are shake and vape products. Recently, Italy banned online nicotine sales and websites appear to have generally complied with the law

Swiss market dominated by open advanced systems

5th December 2017 - Market reports |

The Swiss market is dominated by open advanced systems mostly purchased offline. Due to the country’s nicotine ban Switzerland seems an ideal market for shake and vape e-liquids. Foreign shake and vape e-liquids, mostly imported from the U.S., are at the forefront, but several domestic e-liquid brands also produce large format nicotine-free e-liquids.

E-liquid market fragmented in Poland

29th November 2017 - Market reports , Topic market reports |

In our latest look at Poland, we find that fewer than 10% of respondents have been running their business for less than a year, which indicates fewer entrants into the sector following implementation of the Tobacco Products Directive (TPD). The Polish e-liquid market is highly fragmented, with the top 12 brands accounting for only 55% of total quoted best-selling brand mentions. The leading brand is Pinky Vape, while the hardware device sector is more consolidated.

Popularity of shake and vape on the rise in Germany

29th November 2017 - Market reports , Topic market reports |

As shake and vape grows in popularity, ECigIntelligence takes a look at the German market in detail and finds that experienced vapers in Germany mostly use their own-mixed e-liquids, which can help in avoiding TPD restrictions for e-liquid-containing nicotine. This trend seems to have grown in Germany since May 2017, and almost half of the e-liquid brands sold in Germany are ready to mix.

Italy consumer survey: low-nicotine e-liquids prove most popular

22nd November 2017 - Market reports , Topic market reports |

Our consumer survey took place from September to October 2017. Most respondents were ex-smokers, with around a third vaping for more than two years. The majority of our respondents where male and aged between 25 and 44.
We found that advanced devices dominate, and more than 60% of respondents are mixing their own e-liquid. E-liquids containing low nicotine content are reportedly the most popular.