Free Trial Free TrialFree Trial

More results...

Filter by Content types
Market profile database
Regulatory databases
Regulatory reports
Market reports
Market Snapshots
Infographics
News analysis
Pricing snapshots
Brand price trackers
Flavour trackers
Filter by Geography
Africa
Asia
Australasia
Central America
Europe
United Kingdom
North America
United States
South America

Alerts LATEST ALERTS

  • Ireland Tobacco and nicotine products bill is adopted…
  • Serbia Health minister wants stricter public usage rules for e-cigs…
  • Morocco Bill approved that increases disposable e-cig import duties…
  • Brazil Dates released for public consultation of resolution banning e-cigs…
  • Azerbaijan National Assembly approves tax amendment in third reading…
  • France National Assembly passes first reading of disposable ban bill…
  • Kyrgyzstan Bill to ban e-cigs presented at Parliamentary Committee on Social Policy…
  • Russia FCS supports senators’ initiative over e-liquids…
  • Russia FTS strengthens its enforcement around inspections…
  • Philippines BIR asked to verify e-cig licences in possible tax fraud case…
  • Brazil Public consultation to review e-cig ban to be opened…
  • Czech Republic Tax law for e-liquids sent for publication…
View all
Marketing & retailing

Turn up contrast for better e-cig advertising, research suggests

Written by || 12th January 2017 || Marketing & retailing , News analysis | Marketing and Retailing | New Jersey New York North America United States

Advertisements which highlight the differences between e-cigarettes and tobacco may be more effective at promoting e-cigs than those which play up their similarities, a new study suggests.
Read full article

Download the full news analysis

“Turn up contrast for better e-cig advertising, research suggests”








    I'm already a subscriber

    Login

    Freddie Dawson

    Managing editor, news
    Freddie studied at King’s College, London and City University and worked for publications including The Times, The Malay Mail, PathfinderBuzz and Solar Summary before joining the ECigIntelligence team. He has extensive experience in covering fast-moving consumer goods (FMCG), manufacturing and technological innovation.

    Our Key Benefits

    The global e-cigarette market is in an opaque regulatory environment that requires professionals to be on top of industry developments to make informed decisions and optimise their strategy.

    ECigIntelligence provides organisations with leading market and regulatory data analysis to anticipate and understand market developments globally and the impact of regulatory changes to the business.

    • Stay informed of any legal and market change in the sector that impacts your organisation
    • Maximise resources by getting market and legal data analysis daily in one place
    • Make smart decisions by understanding how the regulatory and market landscape evolves
    • Anticipate risks in your decisions by monitoring regulatory changes that impact your organization

    Thanks for getting in touch with us

    Please leave your enquiry and we will get back to you within 24 hours


      Sign up to our newsletter

      Stay up-to-date with key market trends and regulatory news and receive complimentary data on a regular basis


        See more


        By signing up you agree to our Privacy Policy.