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News analysis

TV and Twitter raise awareness of e-cigs among U.S. consumers

Written by || 18th June 2014 || News analysis | Market Research | Marketing and Retailing | GeographiesNorth America United States

E-cigarettes enjoy a high level of awareness in the U.S., with media and particularly TV accounting for much of it, according to a new study.
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Freddie Dawson

Senior contributing editor
Freddie studied at King’s College, London and City University and worked for publications including The Times, The Malay Mail, PathfinderBuzz and Solar Summary before joining the ECigIntelligence team. He has extensive experience in covering fast-moving consumer goods (FMCG), manufacturing and technological innovation.

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