US FDA reverses ban on Juul products, opening door to possible authorisation

Juul Labs could start marketing its products in the US again, two years after they were taken off the market.

The US Food and Drug Administration (FDA) has rescinded the marketing denial orders (MDOs) issued to Juul, and placed the company’s premarket tobacco product applications (PMTAs) back into scientific review. The agency had ordered all Juul products off the US market in June 2022 over toxicological concerns.

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Antonia Di Lorenzo

Assistant news editor/senior reporter
Antonia is a member of the editorial team and holds a masters degree in Law from the University of Naples Federico II, Italy. She moved in 2013 to London, where she completed a postgraduate course at the London School of Journalism. In the UK, she worked as a news reporter for a financial newswire and a magazine before moving to Barcelona in 2019.

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