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News analysis

Vuse in full sail with BAT’s vapour volume up 70% year-on-year in first half of 2021

Written by || 28th July 2021 || News analysis || Companies | Major brands | Europe United Kingdom

British American Tobacco (BAT)’s revenue from its new category portfolio rose by 40.4% year-on-year to £883m in the first half of 2021, driven by the post-pandemic recovery of its vapour segment ...

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