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News analysis

Wider rollouts for iQOS; PMI, Altria to develop e-cigs

Written by || 17th July 2015 || News analysis || Companies | Marketing and Retailing | Regulation and Legislation | Technology and Innovation | Asia Europe Italy Japan North America Switzerland United States

Philip Morris International (PMI) is deepening its commitment to alternative nicotine technologies with new rollouts for its iQOS heat-not-burn device, as well as cautious health-related claims for the product. ...

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