PMI has responded forcefully after a Swiss research team claimed its iQOS heat-not-burn system released “the same harmful constituents of conventional cigarette smoke” and said “dancing around the definition of smoke to avoid indoor-smoking bans is unethical”. ...
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“ PMI rejects researchers’ claim that HnB is ‘smoke by any other name’ ”
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“ PMI rejects researchers’ claim that HnB is ‘smoke by any other name’ ”
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