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Market reports

Retail channels report: Italian market adapts quickly to changing situation

Written by || 26th January 2021 || Market reports , Topic market reports | Marketing and Retailing | Policy and Politics | Regulation and Legislation | Tax | Europe Italy

Italy has been traditionally dominated by physical vape shops, and while this is partly due to the online ban put in place in 2018, the outbreak of vaping-associated lung injury (EVALI) and the Covid-19 pandemic substantially changed the market. This report examines this topic in more depth and expands our 2019 analysis into the Italian market’s two other main retail channels: online retailers and tobacconists.

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    Carlo Infurna

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