US FDA denies two Vuse menthol e-cig products, cites public health standards

The US Food and Drug Administration (FDA) has denied the premarket tobacco product applications (PMTAs) of two menthol e-cigarette products by RJ Reynolds Vapor Company, following the federal agency’s determination that these products do not meet public health standards.

The agency issued marketing denial orders (MDOs) for Vuse Vibe Tank Menthol 3.0% and the Vuse Ciro Cartridge Menthol 1.5%.