Regulatory and market intelligence for the e-cigarette sector
Flavours
All of our independently researched analysis of issues impacting e-liquid flavours can be accessed from this page. The ECigIntelligence Flavours Hub is the home of all of our news briefings and reports relating to e-liquid flavours, including both regulatory moves and market analysis.
Find out which flavours are preferred in which countries, which brands and flavours are leading market growth and which countries are clamping down on the regulation of flavours.
A new report commissioned by the Swedish government suggests stricter regulation of tobacco-alternative products, including a blanket ban on all flavoured e-cigarettes and tighter rules on marketing and advertising
A group of 40 House Democrats have written to the US Food and Drug Administration (FDA) pressing it to remove from the market all flavoured e-cigarettes “fueling youth tobacco epidemic” and to make an example of Juul
A flavour ban is on the agenda again in Canada as the government’s commitment to reducing the appeal of vaping products to young people comes to a peak
Legislation moving through the legislature in the US state of Minnesota seeks to ban the sale of flavoured e-cigarettes and could increase both wholesale and retail taxes on vapour devices
This special report details the e-cigarette flavour bans or restrictions in place in four US states, and analyses those under consideration at state level elsewhere across the nation
Six months after implementing a ban on flavoured e-cigarettes, the city of Chicago has cited several businesses for breaking the rules and announced a lawsuit against a business accused of selling non-compliant vaping products
Our special report examines the potential impact of the recent political changes in the United States on e-cigarette legislation this year, with an in-depth look at 19 states, including those where we believe activity is most likely
Members of the vaping industry in the Netherlands have voiced concern at the legislative bid to ban non-tobacco flavours in e-cigarettes from 2022, accusing the Dutch government of proposing dangerous regulations
Explore the most significant flavour profiles and categories offered by leading brands and top websites for the UK e-cigarette market by navigating our interactive and user-friendly visualisations
NEW: Explore the most significant flavour profiles and categories offered by leading brands and top websites for Russia’s e-cigarette market through our interactive and user-friendly visualisations
Explore the most significant flavour profiles and categories offered by leading brands and top websites for Italy’s e-cigarette market by navigating our interactive and user-friendly visualisations
Explore the most significant flavour profiles and categories offered by leading brands and top websites for Germany’s e-cigarette market by navigating our interactive and user-friendly visualisations
Explore the most significant flavour profiles and categories offered by leading brands and top websites for France’s e-cigarette market by navigating our interactive and user-friendly visualisations
Explore the most significant flavour profiles and categories offered by leading brands and top websites for the US e-cigarette market by navigating our interactive and user-friendly visualisations
Explore the most significant flavour profiles and categories offered by leading brands and top websites for Canada’s e-cigarette market by navigating our interactive and user-friendly visualisations
Who isn’t glad to see the back of 2020? ECigIntelligence looks back on what a generally cataclysmic year has meant for the world of e-cigarettes, from flavour bans to taxation, with Juul in the dock and China on the rise
Canada’s Department of Health is proposing to lower the maximum nicotine concentration in vaping products to “contribute to reducing the appeal” to youth, while new flavour restrictions are also under consideration
Nova Scotia’s Supreme Court will rule by the end of next month as to whether it strikes down key parts of the province’s recent vaping laws after a company took the Canadian state to court amid violation of the country’s constitution
The US state of Michigan is working to implement a new regulation that would ban the sale of flavoured vaping products and limit the advertising of such products, one year after a court blocked a previous effort by the state government
Switching from smoking to vaping is likely to reduce harm to health but could still have risks, while flavours represent an area of further uncertainty, an independent UK government science committee has concluded
Brussels has given a negative opinion on the plan put forward by the Danish Ministry of Health to ban all flavoured e-liquids, water pipes and chewing tobacco except tobacco and menthol flavour from 2022
Juul Labs chairman and CEO Kevin Crosthwaite has warned that regulatory efforts to curb e-cigarette use risk tipping the balance back in favour of more dangerous combustible cigarettes
The European Association of Preventive Cardiology (EAPC) believes the use of e-cigarettes for adult smoking cessation could be a “sensible argument”, but argues that more scientific evidence is needed
A working group set by the governor in Oregon to address “the epidemic of vaping-related illness and youth vaping” has recommended policymakers to ban flavoured e-cigarettes in the state and increase the tax on these products
The sale of flavoured e-cigarettes will be illegal in California from January 2021 after the US state’s governor Gavin Newsom signed legislation to ban them from the market
British Columbia’s vaping industry is scrambling after the western Canadian province recently announced new regulations amid the prediction that the new rules could lead to shortages of some e-liquids
Officials in the US state of Montana have reversed course and will drop plans to ban sales of flavoured vaping products after opposition from state lawmakers
Do restrictions on e-cigarettes, such as flavour bans, send users back to smoking? No doubt it’s the law of unintended consequences at work, but the answer would seem to be “yes”
California is edging closing to banning flavoured vapour and tobacco products after legislation advanced through committee and is now awaiting a final full Assembly vote in the next few days
Sales of closed-system e-cigarettes in South Korea were down by 80% in the first half of 2020, a fall attributed by the government to its own ongoing policy efforts to discourage vaping
Netherlands health secretary Paul Blokhuis is a committed opponent of smoking and vaping. But has he got it right in his plan to ban all e-cig flavours except tobacco? There are reasons to think he may not
Officials in the US state of Montana want to implement a total ban on the sale, marketing, and advertising of flavoured vaping products, in a move they admit could seriously impact the local industry
The Dutch government is working on new legislation to ban all e-cigarette flavours early next year to reduce the appeal of vaping to young people while not discouraging smokers from using e-cigs to help them quit
US vapers are becoming increasingly drawn to fruit flavours. In the first quarter of 2020 the category accounted for more than 40% of all e-liquids tracked by ECigIntelligence for its newly launched US flavours tracker
RJ Reynolds Tobacco Company and two of its affiliates have filed a lawsuit trying to strike down Los Angeles County’s ban on flavoured vapour and tobacco products
Keep track of the rapidly changing state level regulations with regards to the recent executive orders issued by the state executive branches.
We continue to update this tracker regularly to ensure that you have the latest information regarding the rapidly changing regulatory and judicial developments in the current states and any others that may follow suit.
A month after the ban on menthol cigarettes came into effect in Europe, manufacturers are looking to new e-liquid lines to attract former menthol smokers looking for an alternative
California is putting forward a budget proposal that would increase taxes on vapour products in the next fiscal year and promises to work on a statewide flavour ban
Estonia’s parliament, the Riigikogu, has approved a bill to relax one of the toughest regulatory regimes for e-cigarettes in Europe, legalising menthol e-liquids
Vaping businesses in the US state of New Jersey, already crunched by the coronavirus pandemic, now say they need to make radical changes to stay afloat under a state ban on the sale of flavoured e-cigs
This report, the first of a series of studies of current topics in the vaping world, looks at flavour preferences of open system users and what consumers will do if their favourite flavours are banned
Lawmakers in New York State have agreed to a ban on the sale of flavoured e-cigarette products, delivering a victory to Democrat governor Andrew Cuomo who has made the issue a priority
Lawmakers in Hawaii have proposed a ban on the sale of all flavoured tobacco and e-cigarettes across the state and new powers for teachers to take away vaping devices from under-21s
Defying a threat of a presidential veto, the US House of Representatives has approved sweeping legislation to ban all flavours, including the popular menthol, in e-cigarettes and tobacco products
In a regulatory decision not yet seen in other states, Maryland is to become the first state to ban the sale of disposable flavoured e-cigarette devices
As a relatively new market sector, the vaping industry is still developing and attracting new consumers so it’s even more subject to change than more mature industries.
Recently the sector has been shaped by the negative press generated by the EVALI outbreaks in the US, which resulted in flavour bans and regulatory restrictions in various US states. The impacts of this health scare have rippled out beyond the US and been felt in key e-cigarette markets all over the world.
Despite these challenges, there still remains a hardcore of e-cigarette consumers and it’s inevitable that more consumers will move away from smoking to join them in future. What hardware and flavours will they be buying in future? And what restrictions will industry face? We’ll keep you informed.
Sign up to access our business and regulatory briefings and get the most updated news, insights and our expert analysis to keep you on top of worldwide industry trends.
By signing up you agree to our Terms and Conditions Please note trial access may take up to 24 hours to be granted as access must be qualified by a member of the ECigIntelligence team.