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Marketing & retailing

Which is the biggest e-cig brand? It’s not an easy question

Written by || 18th February 2016 || Marketing & retailing , News analysis | Companies | Market Research | Marketing and Retailing | GeographiesEurope

Analysis of new data from Nielsen in the UK shows how difficult it is to establish with certainty which companies are leading the e-cigarette industry.
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Freddie Dawson

Senior contributing editor
Freddie studied at King’s College, London and City University and worked for publications including The Times, The Malay Mail, PathfinderBuzz and Solar Summary before joining the ECigIntelligence team. He has extensive experience in covering fast-moving consumer goods (FMCG), manufacturing and technological innovation.

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