“Do you vape, or use e-cigarettes?” “No, I juul.” The fact that’s a plausible exchange among US teenagers shows just how far Juul has come in making itself part of US life. It’s become part of the language. And that may be a double-edged sword for the company, increasing its visibility both to potential customers […] ...
Sign up to access to our business and regulatory briefings and get the most updated news, insights and our expert analysis to keep you on top of worldwide industry trends.
