Child-appealing packaging and marketing attracts FDA warning letters

The US Food and Drug Administration (FDA) recently issued warning letters to one US and four Chinese vaping companies for marketing and packaging their products in a way that may be particularly appealing to children.

This represents a departure from the sort of FDA warning letters the agency has been typically sending to vaping companies of late. These have generally revolved around unauthorised vaping products being sold by companies that have not secured a marketing authorisation order from the FDA to be marketed in the US, such as the most recent batch sent at the end of November/start of December.

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Tiziana Cauli

Senior reporter
Tiziana is an Italian journalist from Sardinia. She has worked for both international and local media in Italy, South Africa, France, Spain, the UK, Lebanon and Belgium. She also worked as a communications manager for several international NGOs in the humanitarian sector. Tiziana holds a degree in Political Science and a PhD in African Studies from the University of Cagliari and she’s a graduate of the Carlo De Martino school of journalism in Milan.

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