E-cigarettes in Asia

Within this page you will be able to find all types of content that relate to Asia, including all of our full-length market and regulatory reports, our regulatory news briefings and business stories, as well as our trackers and databases that include information on Asia.

Brands trackers
Our online price benchmarking project, analysing multi-brand retail websites in selected vape markets
More Brands trackers
Flavour & nicotine trackers
Analytical insights of the most significant vaping flavours and nicotine strengths
More Flavour & nicotine trackers

E-cigarette market: Asia

The vaping sector across Asia is pretty varied in that some countries like China, Indonesia and Kazakhstan have a fairly loose regulatory framework in place – or simply no product-specific regulation at all – while others like Singapore, Vietnam, Japan and Malaysia all have strict regimes in place.

China is responsible for more than 90% of the world’s e-cigarette production and there are over 4,000 companies in the country manufacturing e-cigarettes. However, the country is still in need of a proper regulatory framework for vaping products, and while attention is slowly turning to this absence, it remains to be seen when this will happen. Elsewhere, Indonesia is starting work on a new national standard for e-cigs, while a new harmonised standard was recently introduced for Gulf Cooperation Council (GCC) countries to regulate the sector.

At the other end of the spectrum, e-cigs and e-liquids with nicotine cannot be sold in Japan without a pharmaceutical licence, Taiwan is considering banning e-cigs in the country, and Singapore has already implemented such a ban, with strict enforcement to go alongside.