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Marketing & retailing

Choops distances itself from Dali design after legal threat over logo

Written by || 18th April 2017 || Marketing & retailing , News analysis || Companies | Marketing and Retailing | Italy North America United States

The Californian company behind the e-liquid brand Choops Liquids has changed the logo on its packaging after protests from the owner of the famous Spanish lollipop brand Chupa Chups. ...

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