ECigIntelligence || 15th March 2019 || News analysis || Companies | FDA | Flavours | Health and science | Marketing and Retailing | Nicotine | Policy and Politics | Regulation and Legislation | Retail | Geographies: District of Columbia North America United States Washington
As much as 90% of the US e-cigarette market could be forced out of business by the
FDA’s restrictions on flavours in e-liquids, according to an industry insider with a history of battling the US government about e-cigarettes.
The majority of small businesses would struggle to meet the cost of implementing proposed regulatory requirements, according to Ray Story, ceo of TVECA (the Tobacco Vapor Electronic Cigarette Association).
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