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Marketing & retailing

Shop display stands for IQOS ‘don’t break Russian advertising law’

Written by || 8th August 2019 || Marketing & retailing , News analysis || Companies | Heated tobacco | Major brands | Marketing and Retailing | Regulation and Legislation | Russia

The Russian Federal Antimonopoly Service (FAS) has refused to recognise IQOS display stands installed in stores as tobacco advertisements, following a complaint from the International Confederation of Consumer Societies (Konfop) for a possible violation of federal advertising rules.

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