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IQOS more familiar in Canada than US

Written by || 4th December 2019 || | Heated tobacco | Market Research | Marketing and Retailing | Nicotine | GeographiesCanada North America United States

The ECigIntelligence consumer survey has highlighted that there is a significantly higher percentage of Canadians that have tried iQOS compared to US respondents. This is probably because IQOS was not launched in the US at the time of data collection. See our full comparison of the heated tobacco consumer preferences in the US and Canada here.

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ECigIntelligence

This article was written by one of ECigIntelligence’s international correspondents. We currently employ more than 40 reporters around the world to cover individual vaping markets. For a full list, please see our Who We Are page.

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