New data has been published by UK anti-smoking charity Action on Smoking and Health (ASH) to show that there are now half as many vapers in the UK as smokers, with 3.6million people vaping compared to 7.2m smokers in 2018 – and the majority of those vapers are ex-smokers.
The global e-cigarette market is in an opaque regulatory environment that requires professionals to be on top of industry developments to make informed decisions and optimise their strategy.
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