From cigarettes to vaping — the factors for change

In this latest market report from ECigIntelligence, we compares data on six countries – the UK, France, Italy, the US, Russia, and Germany – to identify factors that impact consumer choice when switching to vaping, including the range of products available, distribution coverage, and affordability. We also found that the UK is the best served country by vape stores in terms of area coverage, while the country with the best access is France. Vaping is most affordable in Germany and the US.