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Marketing & retailing

iQOS is given a warm welcome to South Africa by potential rivals

Written by || 25th May 2017 || Marketing & retailing , News analysis | Companies | Heated tobacco | Marketing and Retailing | GeographiesAfrica South Africa

The launch of PMI’s heated tobacco device iQOS in South Africa has had a positive reaction even from potential competitors, who hope it will increase general awareness of alternatives to combustible cigarettes.
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ECigIntelligence

This article was written by one of ECigIntelligence’s international correspondents. We currently employ more than 40 reporters around the world to cover individual vaping markets. For a full list, please see our Who We Are page.

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