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Market reports in France

France: the e-cigarette market, September 2023

Written by Pia Trnovec | 20th September 2023

This report offers a detailed overview of the French vape market, covering everything from market size and vaping population to e-liquids and hardware ...

Snapshot: France, February 2022

Written by Pia Trnovec | 22nd February 2022

This market snapshot for France covers key indicators: recent, present and forecast market size; regulation level; an overview of the top available brands, form factors, retail distribution, prices and affordability ...

Market report: global online e-cigarette traffic

Written by Stefan Plesa | 3rd January 2022

This report analyses traffic to online vape retailers around the world, identifying the top markets for internet sales, including from countries where such sales are officially banned ...

Snapshot: France, January 2021

Written by Julie Sedbon | 20th January 2021

This market snapshot for France covers key indicators: recent, present and forecast market size; regulation level; an overview of the top available brands, form factors, retail distribution, prices and affordability ...

COVID-19 online markets tracker

Written by Hèctor Rodríguez Tubau | 14th August 2020

This interactive tracking tool presents online traffic changes in the vape retail sector across 32 countries, including analysis of total online traffic evolution per country, total regional online traffic by retailer type, and changes in...

Snapshot: France, January 2020

Written by Migle Malinovskyte | 11th February 2020

This market snapshot for France covers key indicators: recent, present and forecast market size; regulation level; an overview of the top available brands, form factors, retail distribution, prices and affordability ...

2019 sees drop in notifications: France market report

Written by Migle Malinovskyte | 29th January 2020

This market report focuses on France, looking at the notifications for vaping products throughout 2019, the process for which is managed by the French Agency for Food, Environmental and Occupational Health and Safety (ANSES) ...

Notified products: France market report

Written by Migle Malinovskyte | 16th April 2019

In our latest look at the French market we find that the French notification list now contains more than 30,000 vapour products, and consists mostly of e-liquids with more than 800 brands — the majority...

Snapshot: France, March 2019

Written by Migle Malinovskyte | 15th March 2019

This market snapshot for France covers key indicators: recent, present and forecast market size; regulation level; an overview of the top available brands, form factors, retail distribution, prices and affordability ...

Open pods now dominate: France market report

Written by Migle Malinovskyte | 25th January 2019

In our latest look at the French market, we find that since last year, the range of pods and ultra-portables has increased from 13 to 31 brands. The market is currently dominated by open pods,...

Most users have secondary device: France consumer survey

Written by Migle Malinovskyte | 3rd December 2018

In our latest conversations with French e-cig users we find that vape stores are the main channel for e-liquids, while hardware is generally purchased online. Respondents also remain very critical of the tobacconist channel ...

From cigarettes to vaping — the factors for change

Written by Eva Antal | 26th September 2018

In this report we compares data on six countries – the UK, France, Italy, the US, Russia, and Germany – to identify factors that impact consumer choice when switching to vaping, including the range of...

Sales of e-cigarettes and IQOS through tobacconists in France

Written by Migle Malinovskyte | 27th June 2018

ECigIntelligence looks at the current offering of vapour products and IQOS in French tobacconists. We conducted telephone interviews with 331 tobacco shops in 12 French regions to get a clear picture of e-cig sales through...

Nicotine salts still limited: France market report

Written by Migle Malinovskyte | 8th May 2018

In our latest look at the French market, we find only three pod brands are available on the top 20 websites selling closed-type systems and only one of those is offering refills containing nicotine salts...

CBD in France: green shoots of a new market appearing

Written by Migle Malinovskyte | 5th April 2018

Despite some degree of legal uncertainty, a variety of CBD vaping products appeared on the French market in 2017. This report considers what they are, where they can be found, and what factors affect their...

HnB in France: distribution channels for IQOS

Written by Migle Malinovskyte | 31st January 2018

Our report examines the French distribution channels for PMI’s IQOS, currently the only heated tobacco system available in France, along with its associated Heets consumables ...

The growing trend of shake and vape in France

Written by Migle Malinovskyte | 16th October 2017

The new trend of shake and vape is taking the French market by storm, with new brands appearing rapidly – particularly a wave of imports from the US and Malaysia ...

Physical stores remain focus of vape chains in France

Written by Migle Malinovskyte | 20th September 2017

in our latest look at the French market, we see that all the studied vape store chains are at least partially using a franchise business model. Our franchising conditions’ analysis revealed the Jwell chain has...

France online: specialist vaping websites to the fore

Written by Migle Malinovskyte | 21st August 2017

Our survey of the online e-cig market in France finds vape store chains, e-liquid manufacturers and general online retailers all trailing behind the leading specialist sites ...

E-liquid and open-system hardware distribution in France

Written by Migle Malinovskyte | 7th July 2017

French e-liquids make up around 85% of the total French market, according to our recent vape store survey, which gathered responses from 165 store managers throughout April and May 2017. The remaining 15% of the...

France online: Le Petit Vapoteur takes a dominant position

Written by Migle Malinovskyte | 26th June 2017

Our latest survey of the French online market reveals the domination of lepetitvapoteur.com, with more than 100,000 unique visitors a month – considerably more than the second and third placed sites...

France: how vape stores are faring across the country

Written by Migle Malinovskyte | 19th June 2017

Our survey of French vape stores, conducted in April and May 2017, analyses detailed responses from 165 store managers, representing 548 stores across 12 of the 13 mainland regions of...

France: e-cigarette distribution through the tobacconist channel

Written by Migle Malinovskyte | 9th June 2017

ECigIntelligence estimates that between 10% and 15% of the French e-cigarette market is taken by tobacconist stores – and after a troubled start, their market share is growing, with more than half of all tobacconists...

Domestic brands dominate the market in France

Written by Migle Malinovskyte | 11th May 2017

In this look at the French market, we find the most common daily vape store revenue is less than €500.The e-liquid market is also dominated by French brands, led by Alfaliquid, Pulp and...

Belgium: online sales ban benefits French firms

Written by ECigIntelligence | 11th April 2017

In our latest report on Belgium, we find that the market is only growing slowly due to online restrictions following the implementation of the TPD. Online sales are banned, meaning sites can only offer in-store...

France: mature, competitive market dominated by open systems

Written by ECigIntelligence | 3rd November 2016

In this report ECigIntelligence looks at France, a mature market but one with some interesting times ahead. There is a high rate of competition among vape stores, with one chain of shops going out of...

Vape store photo gallery: France

Written by Lorraine Mullaney | 8th July 2016

Take a visual tour of some of France’s vape stores and see how French retailers do point of sale, product and window...

In depth: France e-cigarette market update, July 2015

Written by Aidan Semmens | 24th July 2015

Contents1 2 Executive summary3 Market size4 5  Industry estimates6 Current market outlook7 Voluntary standards8 Entrance of Imperial Tobacco into the market9 Insurance discounts10 11 Form factors12 Number of e-cigarette users in France13 Frequency of use...

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