Marketing & retailing

This section encompasses all our news stories, both regulatory and business, that relate specifically to marketing and retailing. A few examples of what you can find are rates of sale, banning of sale and individual company movements. It also includes content about new retail opportunities for e-cigs and related products.

Online age verification: industry-body members no better than others

Written by Freddie Dawson || 29th May 2016 || Marketing & retailing , Regulatory briefing |

North America
United States
Marketing and Retailing
Policy and Politics
Marketing & retailing
Regulatory briefing
Membership in a trade association is no guarantee that online e-cigarette sellers will adopt measures such as warning labels and age verification, according to a new U.S. study, despite industry bodies often arguing that their members lead the...

Do TV commercials persuade young people to try vaping?

Written by Freddie Dawson || 27th January 2016 || Business briefing , Marketing & retailing , Regulatory briefing |

North America
United Kingdom
United States
Health
Marketing and Retailing
Business briefing
Marketing & retailing
Regulatory briefing
TV ads seen by young people may lead them to start vaping later, researchers claim in a report which is likely to add further fuel to the debate over e-cigarette marketing – a debate where studies that detect...

CDC report on kids and e-cig advertising may be flawed

Written by Freddie Dawson || 12th January 2016 || Marketing & retailing , Regulatory briefing |

North America
United States
Health
Marketing and Retailing
Marketing & retailing
Regulatory briefing
As the advertising spend of U.S. e-cigarette suppliers escalates, they are continuing to use themes such as independence, rebellion and sex to sell their products – and their advertisements are prompting interest among the many young people who...

E-cigarette ads could increase smokers’ desire for tobacco

Written by Freddie Dawson || 26th March 2015 || Marketing & retailing , Regulatory briefing |

Europe
North America
Pennsylvania
United States
Health
Marketing and Retailing
Policy and Politics
Regulation and Legislation
Marketing & retailing
Regulatory briefing
Vaping in TV commercials may increase smokers’ urge to reach for a cigarette and decrease optimism among those that quit tobacco, a new study from the University of Pennsylvania’s Annenberg School for Communication...